Chile January 2026: Mitsubishi L200 tops negative market

The Mitsubishi L200 is the most popular vehicle in Chile in January.

The Chilean new light vehicle market is down -2.1% year-on-year in January to 25,301 units. This is the weakest January result since 2021. Suzuki (+12.9%) is back up five spots on December to sign its first monthly win since lastMay at 8.6% share vs. 6.9% over the Full Year 2025. Toyota (+4.9%) drops to #2 but still manages a positive YoY result. In contrast Kia (-13.8%) and Hyundai (-5%) underperform. GWM (+28.7%) and Changan (+13%) are the only additional gainers in the Top 10. Below, notice Geely (+399%), JAC (+99.4%), Jetour (+47.7%) and Chery (+45.8%) all posting fantastic lifts. All in all, Chinese carmakers are up 19.7% to 34.35 share vs. 32.1% over the Full Year 2025.

Over in the models charts, the Mitsubishi L200 (-19%) dominates like a year ago and despite a harsh year-on-year fall. The GWM Poer (+39.5%) follows ahead of the Toyota Hilux (+8.6%) and Ford Ranger (-5.2%) in a Top 4 entirely composed of pickup trucks. The Peugeot Partner (-0.2%) is the best of the rest at #5, distancing a surging Suzuki Fronx (+63.2%). The MG ZX (+59.7%), Chery Tiggo 2 (+54.4%), Kia Sonet (+40.7%) and Mazda CX-5 (+35.5%) also make themselves noticed.

Previous post: Chile Full Year 2025: Toyota Hilux, Mitsubishi L200 and GWM Poer on top

One year ago: Chile January 2025: Mitsubishi L200 ultra dominant, sales up

Full January 2026 Top 72 All brands and Top XX models below.