Austria January 2026: VW Golf at highest in 1.5 years, sales up 12.1%

The VW Golf holds 6.6% of the Austrian market in January.

New car sales in Austria gain 12.1% year-on-year in January to 22,929 units, a very solid score given January 2025 was already up 16.5% on the year prior. The VAG Group dominates the brands charts. Volkswagen surges +49.7% to 19.3% share, its highest since January 2021 (19.9%). Skoda is up 6.5% to 11.6% vs. 7.8% in December and Audi (-3.4%) is back up 11 spots on last month to 7.4% of the market. Peugeot (+65.3%) is up to #7 vs. #12 over the Full Year 2025. No other Top 10 carmaker beats the market, with Cupra (-12.3%) and Dacia (-9.6%) hit the hardest. Further down, BYD (+34.6%) ranks #11, Tesla (+147.1%) is #13 and Citroen (+67.1%) is #15.

Over in the models charts, the VW Golf (+163.4%0 soars 11 spots on December to sign its first win since March 2025 and its highest share since May 2024 at 6.6%. The VW Polo (+188.9%) is equally dynamic at 3.2% share with the Tesla Model Y (+269.4%) also sporting a stunning YoY lift at #3. The Skoda Fabia (+18.6%) is back inside the Top 20 at #5, with the Audi Q3 (+269.1%) and Seat Leon (+96.7%) also making themselves noticed in the remainder of the Top 10. The Dacia Bigster remains the best-selling recent launch at #11. 

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One year ago: Austria January 2025: Audi Q8, BYD Seal and Cupra Terramar hit record rankings

Full January 2026 Top 53 All brands and Top 20 models below.