UK Full Year 2025: Ford Puma threepeats at #1, Jaecoo 7 up to #4 in September

The Ford Puma is #1 in the UK for the third year in a row.

Discover 60 years of UK Historical Data here.

2,020,520 new cars found a buyer in the UK in 2025, a 3.5% year-on-year lift and the first time above 2 million sales since pre-pandemic 2019 (2,311,140) which however was the weakest result in 6 years (see graph below). Private sales (+4.5%) regain a tiny amount of market share at 38.6% vs. 38.2% in 2024 thanks to 779,587 sales while fleet registrations are up 2.6% to 1,194,535 and 59.1% share vs. 59.6% and business sales are up 8.8% to 46,388 and 2.3% share vs. 2.2%. Petrol sales are down -8% to 937,938 units and 46.4% share vs. 52.2% last year, diesel is off -15.6% to 103,906 and 5.1% share vs. 6.3%, HEVs are up 7.2% to 280,185 and 13.9% share vs. 13.4% and PHEVs soar 34.7% to 225,143 and 11.1% share vs. 8.6%. Finally BEVs are up 23.9% to 473,348 and 23.4% share vs. 19.6% in 2024 and peaked at 32.2% in December.

Brand-wise, Volkswagen (+7.4%) posts a 4th consecutive annual win (and ever), widening the gap on the #2 BMW (-2%) from 1.1 percentage points of share to 1.7. Ford (+8.2%) is encouragingly back up two spots on a paltry year-ago result to complete the podium with 5.9% share. Kia (+1.1%) stays at #4 while Audi (-9.2%) suffers and is dow two ranks to #5. Hyundai (+1.4%) is up three spots to #6, distancing Toyota (-11.2%), Nissan (-10.3%) and Mercedes (-13.1%) all in great difficulty. MG (+4.4%) repeats at #10 for its 2nd ever Top 10 finish. Notice also Peugeot (+20.5%) and Renault (+13.1%) both solid below. The best performer of the year is BYD (+485.1%) up from #31 and 0.5% share in 2024 to #17 and 2.5% now. Stunningly, the Chinese carmaker surged to #6 and 5.3% share in December. Jaecoo (+13408.1%) ends its first full year in market at #23 with 1.4% share and peaked at 2.6% in December.

The Jaecoo 7 peaked at #4 in September.

Over in the models charts, the Ford Puma (+14.8%) manages a third consecutive annual win and cements its leadership over the Kia Sportage (+1.3%) with a gap of 7,700 units vs. just 1,177 in 2024. The Puma ranked #1 six times vs. just three in 2024, while the Sportage topped the charts four times. The Nissan Qashqai (-3%) stays at #3 and was #1 in June. Meanwhile the Vauxhall Corsa (+30.3%) brilliantly recovers this year, going from #12 over the Full Year 2024 to #4 now. It dislodges the Nissan Juke (+0.9%) down one spot to #5. The VW Golf (+0.3%) repeats at #6 above the Volvo XC40 (+0.7%) up two ranks to #7 and #3 in December and the MG HS (-0.1%) at #8 again. The VW Tiguan (+15.6%) is up four ranks to crack the Top 10 at #9. Although outside the Full Year Top 10, the Jaecoo 7 is the success of the year, inserting itself into the monthly Top 10 for the last 5 months of the year, peaking at #4 in September.

In an LCV market down a paltry -10.3% to 315,422 units, the Ford Transit Custom (+6%) defies the gloom environment to establish its dominance at 15.8% share vs. 13.3% last year. The Top 5 is unchanged on 2024 with the Ford Ranger (-11.3%), Mercedes Sprinter (-27.5%) and Vauxhall Vivaro (-33.7%) in tow.

Previous year: UK 2024: Ford Puma repeats at #1 despite Kia Sportage push

Two years ago: UK 2023: First win for the Ford Puma, MG HS tops one month

Full December and Year 2025 Top 54 brands, Top 10 models and Top 10 LCV models below.