Luxembourg October 2025: Opel (+101.4%), Ford (+44.4%) stand out in disappointing market
Opel sales more than double year-on-year in October.
It’s a disappointing month for new car sales in Luxembourg, off -9% year-on-year in October to 3,801 units. A good start of the year maintains the YTD volume in positive at +0.6% to 40,295. Volkswagen (+2.5%) is back to the brands pole position with 13.9% share, well above the 11.9% it commands YTD. Mercedes (-3.7%) drops to #2 with 9.6% ahead of a struggling BMW (-29.6%). Skoda (+5.8%) and Audi (-7.3%) exchange positions vs. last month to #4 and #5 respectively. Opel (+101.4%), Ford (+44.4%) and Mini (+16.7%) post the biggest gains in the Top 10 while below, MG (+115.4%), Citroen (+103.6%) and Ferrari (+42.9%) stand out.
Previous month: Luxembourg September 2025: Hyundai (+151.4%), Ford (+117.3%) impress
One year ago: Luxembourg October 2024: Peugeot (+124.8%), BMW (+36.5%) highlight stable market
Full October 2025 Top 49 All brands ranking below.
Luxembourg October 2025 – brands:
| Pos | Brand | Oct-25 | % | /24 | Sep | 2025 | % | /24 | Pos | FY24 |
| 1 | Volkswagen | 529 | 13.9% | + 2.5% | 2 | 4,811 | 11.9% | – 4.2% | 1 | 1 |
| 2 | Mercedes | 365 | 9.6% | – 3.7% | 1 | 3,998 | 9.9% | + 18.4% | 3 | 3 |
| 3 | BMW | 345 | 9.1% | – 29.6% | 3 | 4,427 | 11.0% | – 4.3% | 2 | 2 |
| 4 | Skoda | 293 | 7.7% | + 5.8% | 5 | 2,714 | 6.7% | + 7.0% | 5 | 5 |
| 5 | Audi | 281 | 7.4% | – 7.3% | 4 | 2,906 | 7.2% | + 1.6% | 4 | 4 |
| 6 | Renault | 185 | 4.9% | + 0.0% | 8 | 2,007 | 5.0% | + 13.2% | 6 | 6 |
| 7 | Ford | 156 | 4.1% | + 44.4% | 7 | 1,406 | 3.5% | + 42.3% | 8 | 14 |
| 8 | Peugeot | 143 | 3.8% | – 54.9% | 9 | 1,622 | 4.0% | + 10.0% | 7 | 7 |
| 9 | Opel | 139 | 3.7% | + 101.4% | 14 | 994 | 2.5% | + 35.8% | 13 | 17 |
| 10 | Mini | 112 | 2.9% | + 16.7% | 10 | 912 | 2.3% | + 33.3% | 14 | 19 |
| 11 | Dacia | 102 | 2.7% | + 25.9% | 18 | 1,037 | 2.6% | + 18.1% | 11 | 15 |
| 12 | Seat | 102 | 2.7% | + 27.5% | 24 | 536 | 1.3% | – 25.7% | 22 | 18 |
| 13 | Volvo | 95 | 2.5% | – 20.2% | 11 | 1,037 | 2.6% | – 27.7% | 12 | 9 |
| 14 | Cupra | 92 | 2.4% | + 17.9% | 20 | 775 | 1.9% | + 23.2% | 18 | 20 |
| 15 | Hyundai | 86 | 2.3% | + 30.3% | 6 | 1,158 | 2.9% | – 6.7% | 10 | 11 |
| 16 | Porsche | 83 | 2.2% | – 17.8% | 15 | 870 | 2.2% | – 20.4% | 15 | 12 |
| 17 | Kia | 78 | 2.1% | – 42.6% | 13 | 1,368 | 3.4% | + 2.9% | 9 | 10 |
| 18 | Toyota | 74 | 1.9% | – 38.3% | 17 | 855 | 2.1% | – 18.3% | 16 | 13 |
| 19 | Citroen | 57 | 1.5% | + 103.6% | 22 | 828 | 2.1% | + 30.6% | 17 | 21 |
| 20 | Nissan | 41 | 1.1% | + 20.6% | 16 | 568 | 1.4% | + 48.7% | 21 | 25 |
| 21 | Fiat | 37 | 1.0% | – 40.3% | 26 | 584 | 1.4% | – 31.4% | 20 | 16 |
| 22 | Land Rover | 34 | 0.9% | – 5.6% | 25 | 535 | 1.3% | – 0.4% | 23 | 23 |
| 23 | Mazda | 34 | 0.9% | + 21.4% | 19 | 493 | 1.2% | + 23.9% | 24 | 24 |
| 24 | Suzuki | 30 | 0.8% | + 36.4% | 30 | 319 | 0.8% | + 6.7% | 25 | 26 |
| 25 | Alfa Romeo | 29 | 0.8% | + 625.0% | 21 | 297 | 0.7% | + 86.8% | 26 | 31 |
| 26 | Polestar | 28 | 0.7% | – 22.2% | 23 | 271 | 0.7% | + 0.0% | 28 | 27 |
| 27 | MG | 28 | 0.7% | + 115.4% | 27 | 238 | 0.6% | – 63.4% | 29 | 22 |
| 28 | BYD | 26 | 0.7% | + 23.8% | 28 | 188 | 0.5% | – 13.8% | 30 | 30 |
| 29 | Tesla | 23 | 0.6% | – 85.1% | 12 | 693 | 1.7% | – 52.7% | 19 | 8 |
| 30 | Jeep | 21 | 0.6% | – 58.8% | 29 | 281 | 0.7% | + 19.6% | 27 | 28 |
| 31 | Honda | 14 | 0.4% | + 0.0% | 32 | 123 | 0.3% | – 33.2% | 31 | 32 |
| 32 | Lancia | 10 | 0.3% | + 42.9% | 31 | 59 | 0.1% | + 742.9% | 41 | 49 |
| 33 | Ferrari | 8 | 0.2% | + 14.3% | 36 | 87 | 0.2% | + 11.5% | 36 | 37 |
| 34 | Maserati | 8 | 0.2% | + 300.0% | 39 | 33 | 0.1% | – 17.5% | 45 | 41 |
| 35 | Lexus | 5 | 0.1% | – 37.5% | 34 | 91 | 0.2% | – 15.7% | 35 | 34 |
| 36 | Smart | 4 | 0.1% | – 86.2% | 44 | 111 | 0.3% | – 34.3% | 32 | 33 |
| 37 | Alpine | 4 | 0.1% | – 20.0% | 41 | 91 | 0.2% | + 102.2% | 34 | 40 |
| 38 | Lamborghini | 4 | 0.1% | – 20.0% | 38 | 68 | 0.2% | – 1.4% | 38 | 38 |
| 39 | Xpeng | 4 | 0.1% | – 66.7% | 43 | 60 | 0.1% | + 114.3% | 40 | 44 |
| 40 | DS | 3 | 0.1% | – 80.0% | 42 | 82 | 0.2% | – 59.2% | 37 | 29 |
| 41 | BAIC | 3 | 0.1% | – 50.0% | 35 | 45 | 0.1% | + 95.7% | 42 | 45 |
| 42 | Aston Martin | 3 | 0.1% | + 50.0% | 37 | 37 | 0.1% | + 0.0% | 44 | 43 |
| 43 | Alpina | 3 | 0.1% | + 200.0% | 46 | 13 | 0.0% | + 30.0% | 49 | 52 |
| 44 | DFSK | 2 | 0.1% | – 84.6% | 45 | 93 | 0.2% | + 97.9% | 33 | 39 |
| 45 | Subaru | 1 | 0.0% | n/a | 33 | 63 | 0.2% | – 36.4% | 39 | 36 |
| 46 | Jaguar | 1 | 0.0% | – 80.0% | – | 25 | 0.1% | – 78.8% | 46 | 35 |
| 47 | Lotus | 1 | 0.0% | – 80.0% | 40 | 15 | 0.0% | – 42.3% | 47 | 42 |
| 48 | Bentley | 1 | 0.0% | – 50.0% | – | 14 | 0.0% | – 41.7% | 48 | 46 |
| 49 | SsangYong | 1 | 0.0% | n/a | – | 2 | 0.0% | – 75.0% | 56 | 51 |
| – | Others | 73 | 1.9% | + 231.8% | – | 378 | 0.9% | + 195.3% | – | – |
Source: Statistiques Luxembourg
