Austria October 2025: Sales up 11.4%, Skoda Octavia and Seat Ibiza on top
The Seat Ibiza is the 2nd best-selling vehicle in Austria in October.
Another very satisfying month for new car sales in Austria, up 11.4% year-on-year in October to 24,479. Through October, volumes are up 12.5% to 239,594. Volkswagen (+34.4%) stays on top of the brands charts with 14.7% share, distancing Skoda (+6.7%) which was #1 a year ago. BMW (-7.5%) and Audi (-14.6%) both struggle while Mercedes (+7%) rounds out the Top 5 in weak fashion. The next five carmakers all brilliantly outpace the market. Opel (+78.6%) is the most dynamic followed by Dacia (+49.9%), Peugeot (+46.5%), Seat (+41%) and at a distance Toyota (+13.7%). Further down, Citroen (+148%), Fiat (+95.8%) and MG (+95.7%) stand out. Tesla is down -64.5%.
As for models, the Skoda Octavia (+2.2%) is a distant leader this month at 3.5% share vs. 2.8% so far this year. It is followed by the Seat Ibiza (+60.2%), in outstanding shape and climbing to its highest ranking since January when it also ranked #2. The VW Golf (+7.2%) is stuck in third place, ahead of the BMW X1 (+9.6%) and a surging VW Polo (+114.1%). The new Skoda Elroq lodges a third Top 10 finish in the past 5 months at a best-ever 8th place, also hit last January. The Seat Leon (+91.8%) also impresses while the new Dacia Bigster is back up six spots on September to #12.
Previous month: Austria September 2025: Hyundai (+102.7%) highlight strong market (+29.4%)
One year ago: Austria October 2024: Skoda signs 2nd ever win, BYD Seal up to #8
Full October 2025 Top 55 All brands and Top 20 models below.
Austria October 2025 – brands:
| Pos | Brand | Oct-25 | % | /24 | Sep | 2025 | % | /24 | Pos | FY24 |
| 1 | Volkswagen | 3,595 | 14.7% | + 34.4% | 1 | 33,909 | 14.2% | + 8.7% | 1 | 1 |
| 2 | Skoda | 2,867 | 11.7% | + 6.7% | 2 | 26,111 | 10.9% | + 22.4% | 2 | 2 |
| 3 | BMW | 1,656 | 6.8% | – 7.5% | 7 | 16,584 | 6.9% | + 4.2% | 3 | 3 |
| 4 | Audi | 1,403 | 5.7% | – 14.6% | 4 | 14,931 | 6.2% | + 9.7% | 4 | 4 |
| 5 | Mercedes | 1,365 | 5.6% | + 7.0% | 5 | 11,378 | 4.7% | + 9.1% | 5 | 6 |
| 6 | Seat | 1,304 | 5.3% | + 41.0% | 6 | 11,302 | 4.7% | + 0.7% | 6 | 5 |
| 7 | Dacia | 1,250 | 5.1% | + 49.9% | 8 | 11,169 | 4.7% | + 23.1% | 7 | 9 |
| 8 | Peugeot | 1,033 | 4.2% | + 46.5% | 11 | 7,683 | 3.2% | + 28.3% | 12 | 10 |
| 9 | Toyota | 980 | 4.0% | + 13.7% | 10 | 9,559 | 4.0% | + 3.3% | 9 | 8 |
| 10 | Opel | 877 | 3.6% | + 78.6% | 14 | 6,909 | 2.9% | + 45.5% | 14 | 18 |
| 11 | Cupra | 836 | 3.4% | + 22.9% | 15 | 10,011 | 4.2% | + 87.3% | 8 | 15 |
| 12 | Ford | 746 | 3.0% | + 13.9% | 17 | 7,063 | 2.9% | + 29.1% | 13 | 16 |
| 13 | Renault | 725 | 3.0% | + 0.4% | 13 | 7,999 | 3.3% | + 32.1% | 11 | 12 |
| 14 | Hyundai | 724 | 3.0% | – 26.7% | 3 | 9,328 | 3.9% | + 21.2% | 10 | 7 |
| 15 | BYD | 558 | 2.3% | + 32.2% | 18 | 5,821 | 2.4% | + 80.5% | 15 | 22 |
| 16 | Citroen | 506 | 2.1% | + 148.0% | 23 | 4,432 | 1.8% | + 51.6% | 19 | 23 |
| 17 | Volvo | 503 | 2.1% | + 27.7% | 22 | 3,492 | 1.5% | – 7.8% | 22 | 19 |
| 18 | Mazda | 447 | 1.8% | – 27.6% | 12 | 5,304 | 2.2% | – 7.2% | 16 | 14 |
| 19 | Kia | 421 | 1.7% | – 36.6% | 16 | 5,081 | 2.1% | – 17.8% | 17 | 13 |
| 20 | Fiat | 417 | 1.7% | + 95.8% | 21 | 2,826 | 1.2% | – 6.8% | 23 | 24 |
| 21 | MG | 364 | 1.5% | + 95.7% | 20 | 4,292 | 1.8% | + 34.8% | 20 | 21 |
| 22 | Suzuki | 338 | 1.4% | – 5.6% | 24 | 3,737 | 1.6% | – 30.9% | 21 | 17 |
| 23 | Mitsubishi | 187 | 0.8% | + 0.5% | 26 | 1,689 | 0.7% | – 55.9% | 25 | 20 |
| 24 | Mini | 186 | 0.8% | – 12.7% | 30 | 1,543 | 0.6% | – 1.8% | 26 | 26 |
| 25 | Jeep | 184 | 0.8% | + 64.3% | 25 | 1,359 | 0.6% | + 29.8% | 28 | 29 |
| 26 | Alfa Romeo | 151 | 0.6% | + 6.3% | 27 | 1,315 | 0.5% | + 38.3% | 29 | 30 |
| 27 | Leapmotor | 117 | 0.5% | new | 31 | 581 | 0.2% | new | 33 | – |
| 28 | Honda | 109 | 0.4% | + 16.0% | 29 | 1,178 | 0.5% | + 20.6% | 31 | 31 |
| 29 | Porsche | 101 | 0.4% | – 49.5% | 28 | 1,470 | 0.6% | – 2.6% | 27 | 27 |
| 30 | Tesla | 97 | 0.4% | – 64.5% | 9 | 5,076 | 2.1% | – 19.7% | 18 | 11 |
| 31 | Smart | 88 | 0.4% | + 22.2% | 35 | 338 | 0.1% | – 19.9% | 35 | 34 |
| 32 | Land Rover | 87 | 0.4% | – 5.4% | 32 | 1,196 | 0.5% | + 9.7% | 30 | 28 |
| 33 | Nissan | 56 | 0.2% | – 83.9% | 19 | 2,577 | 1.1% | + 10.6% | 24 | 25 |
| 34 | KGM/SsangYong | 47 | 0.2% | + 6.8% | 34 | 331 | 0.1% | + 84.9% | 36 | 36 |
| 35 | Polestar | 37 | 0.2% | – 50.0% | 33 | 663 | 0.3% | + 26.5% | 32 | 32 |
| 36 | Lexus | 24 | 0.1% | – 60.0% | 36 | 290 | 0.1% | – 26.2% | 37 | 33 |
| 37 | Subaru | 19 | 0.1% | + 5.6% | 37 | 350 | 0.1% | + 57.0% | 34 | 35 |
| 38 | Alpine | 14 | 0.1% | + 1300.0% | 38 | 142 | 0.1% | + 1320.0% | 38 | 50 |
| 39 | Jaecoo | 13 | 0.1% | new | – | 13 | 0.0% | new | 50 | – |
| 40 | DS | 11 | 0.0% | – 35.3% | 39 | 118 | 0.0% | – 35.5% | 39 | 37 |
| 41 | Ferrari | 7 | 0.0% | + 16.7% | 41 | 65 | 0.0% | – 24.4% | 41 | 40 |
| 42 | Lamborghini | 5 | 0.0% | + 400.0% | 43 | 67 | 0.0% | + 123.3% | 40 | 43 |
| 43 | DFSK | 4 | 0.0% | + 0.0% | – | 27 | 0.0% | + 125.0% | 46 | 51 |
| 44 | Omoda | 4 | 0.0% | new | – | 4 | 0.0% | new | 57 | – |
| 45 | Aston Martin | 2 | 0.0% | + 100.0% | 42 | 48 | 0.0% | + 92.0% | 42 | 45 |
| 46 | Bentley | 2 | 0.0% | n/a | 40 | 43 | 0.0% | + 186.7% | 44 | 49 |
| 47 | MAN | 2 | 0.0% | n/a | 45 | 23 | 0.0% | – 30.3% | 47 | 42 |
| 48 | Chrysler | 2 | 0.0% | n/a | 48 | 10 | 0.0% | – 41.2% | 51 | 48 |
| 49 | NIO | 2 | 0.0% | n/a | – | 3 | 0.0% | + 0.0% | 59 | 60 |
| 50 | McLaren | 1 | 0.0% | – 50.0% | 44 | 30 | 0.0% | – 23.1% | 45 | 41 |
| 51 | BAIC | 1 | 0.0% | n/a | 46 | 19 | 0.0% | + 216.7% | 48 | 56 |
| 52 | KTM | 1 | 0.0% | n/a | – | 4 | 0.0% | – 55.6% | 55 | 55 |
| 53 | DFM | 1 | 0.0% | new | – | 2 | 0.0% | new | 60 | – |
| 54 | Chevrolet | 1 | 0.0% | + 0.0% | – | 1 | 0.0% | – 90.9% | 66 | 53 |
| 55 | Lancia | 1 | 0.0% | n/a | – | 1 | 0.0% | n/a | 67 | – |
Austria October 2025 – models:
| Pos | Model | Oct-25 | % | /24 | Sep | 2025 | % | /24 | Pos | FY24 |
| 1 | Skoda Octavia | 846 | 3.5% | + 2.2% | 1 | 6,796 | 2.8% | + 3.4% | 1 | 2 |
| 2 | Seat Ibiza | 548 | 2.2% | + 60.2% | 11 | 4,677 | 2.0% | + 8.3% | 3 | 5 |
| 3 | VW Golf | 537 | 2.2% | + 7.2% | 3 | 5,826 | 2.4% | – 25.8% | 2 | 1 |
| 4 | BMW X1 | 479 | 2.0% | + 9.6% | n/a | 4,400 | 1.8% | + 11.0% | 4 | 4 |
| 5 | VW Polo | 439 | 1.8% | + 114.1% | 5 | 3,363 | 1.4% | + 24.0% | 11 | 13 |
| 6 | Skoda Fabia | 415 | 1.7% | – 11.1% | 7 | 3,820 | 1.6% | + 12.5% | 6 | 9 |
| 7 | Toyota Yaris/Cross | 409 | 1.7% | + 17.5% | 8 | 3,818 | 1.6% | + 8.9% | 7 | 8 |
| 8 | Skoda Elroq | 389 | 1.6% | new | 17 | 2,736 | 1.1% | new | 17 | – |
| 9 | Dacia Sandero | 380 | 1.6% | + 26.2% | 13 | 3,689 | 1.5% | – 2.8% | 8 | 6 |
| 10 | VW Tiguan | 370 | 1.5% | + 9.5% | 4 | 3,624 | 1.5% | – 7.6% | 9 | 7 |
| 11 | Seat Leon | 353 | 1.4% | + 91.8% | 14 | 2,986 | 1.2% | + 85.6% | 14 | n/a |
| 12 | Dacia Bigster | 352 | 1.4% | new | 18 | n/a | n/a | new | n/a | – |
| 13 | VW Bus | 337 | 1.4% | + 129.3% | 22 | 3,126 | 1.3% | – 1.8% | 13 | 12 |
| 14 | Skoda Enyaq | 335 | 1.4% | – 0.6% | n/a | 2,447 | 1.0% | + 40.2% | 18 | n/a |
| 15 | BMW X3 | 322 | 1.3% | + 116.1% | n/a | n/a | n/a | n/a | n/a | n/a |
| 16 | Dacia Duster | 320 | 1.3% | – 7.2% | n/a | 3,341 | 1.4% | + 6.7% | 12 | 11 |
| 17 | Skoda Karoq | 310 | 1.3% | – 15.8% | 9 | 3,864 | 1.6% | + 28.5% | 5 | 10 |
| 18 | Mercedes GLC | 300 | 1.2% | + 56.3% | n/a | 0 | 0.0% | #DIV/0! | n/a | n/a |
| 19 | VW T-Cross | 276 | 1.1% | + 7.0% | 10 | 2,376 | 1.0% | + 11.7% | 20 | 17 |
| 20 | Peugeot 2008 | 266 | 1.1% | + 118.0% | n/a | n/a | n/a | n/a | n/a | n/a |
| n/a | VW ID.7 | 242 | 1.0% | + 130.5% | n/a | 1,775 | 0.7% | + 291.0% | n/a | n/a |
| n/a | Audi Q6 | 222 | 0.9% | + 70.8% | n/a | 1,743 | 0.7% | + 368.5% | n/a | n/a |
| n/a | Renault 5 | 206 | 0.8% | + 255.2% | n/a | 1,805 | 0.8% | + 2720.3% | n/a | n/a |
| n/a | BYD Seal | 193 | 0.8% | – 47.1% | n/a | 2,737 | 1.1% | + 48.6% | 16 | 18 |
| n/a | VW ID.3 | 190 | 0.8% | + 331.8% | n/a | 1,741 | 0.7% | + 261.2% | n/a | n/a |
| n/a | MG ZS | 178 | 0.7% | + 66.4% | 19 | 2,380 | 1.0% | + 74.1% | 19 | n/a |
| n/a | BYD Sealion | 160 | 0.7% | new | n/a | 1,867 | 0.8% | new | n/a | n/a |
| n/a | Cupra Terramar | 102 | 0.4% | + 45.7% | n/a | 2,854 | 1.2% | + 3977.1% | 15 | n/a |
| n/a | Tesla Model Y | 89 | 0.4% | – 47.3% | 2 | 3,586 | 1.5% | – 21.7% | 10 | 3 |
Source: Statistik Austria
