Belgium September 2025: Volkswagen #1, BMW (-43.6%), Tesla (-49%) struggle

Volkswagen is the best-selling carmaker in Belgium for the third time in the past 5 months.

14/10 update: Now with complete models data.

The Belgian new car market is stable in September at -0.5% year-on-year to 31,519 units. The year-to-date tally remains in frank negative however at -9.2% to 323,868. This month Volkswagen (-1.2%) snaps the brands top spot for the third time in the past 5 months with 10.2% share. BMW (-43.6%) is in complete freefall at #2 and 8.3% of the market vs. 10.7% so far this year. Mercedes (+9.9%) remains in third place above Renault (+10.9%) and Audi (-2.6%). Dacia (+19.8%), Skoda (+15.7%) and Peugeot (+14.7%) all impress in the remainder of the Top 10. Below, MG (+560.9%), Citroen (+115.6%), Fiat (+100.7%), BYD (+54%) and Hyundai (+52.4%) stand out. Tesla sinks -49%.

Over the first 9 months of the year, the BMW X1 (-21.5%) stays on top but implodes year-on-year. The iX1 BEV variant accounts for 54% of its volume over the period. It distances the Dacia Sandero (-15.5%) and Citroen C3 (-8.7%) also in difficulty. The Mini Cooper (+24.2%) advances to #4 above the Dacia Duster (+19.1%) while the Toyota Yaris (-18%) struggles. The VW ID.7 makes its entrance inside the Top 20 at #20. The BMW X1 tops the charts in Flanders, the Dacia Sandero in Wallonia and the Citroen C3 in Brussels. Fleets favour the BMW X1 and Audi Q6 while private buyers go for the Dacia Sandero and Duster.

Previous month: Belgium August 2025: BMW back to #1, BYD (+90.6%), Hyundai (+83.1%) stand out

Full September 2025 Top 72 All brands and YTD Top 20 models, Top 5 models by region and Top 10 by sales channel below.