Australia July 2025: GWM, Chery at all time high in record market

The Chery Tiggo 4 Pro is up to a record 7th place in Australia in July.

08/08 update: Now with Top 331 All models ranking.

Record-breaking mood in Australia in July: sales are up 2% year-on-year to 104,244, a new high July mark, eclipsing the previous all time best set in 2024 (102,181). The year-to-date tally, off just -0.9% to 728,374, is the 2nd highest 7-month total in history below just last year (725,278). Petrol sales drop -4.8% to 39,991 (289,490 YTD) but diesel is up 8% to 31,611 (217.092 YTD). HEVs edge down -1.6% to 17,757 (111,503 YTD) on a record year-ago volumes, BEVs soar 7.1% to 7,219 and 6.9% share vs. 6.6% a year go (54,364 YTD) and PHEVs surge 81.7% to 4,031 units (29,644 YTD). The sign of a healthy market, private sales soar 6.1% to 52,952 while business fleets edge up 1.6% to 37,636, rental sales climb 20.8% to 6,095 and government fleets fall -23.2% to 2,779.

SUVs shoot up 9.9% to 63,723 and 61.1% share vs. 56.7% a year ago and 58.9% in July 2023, light commercials build up 3.4% to 22,437 and 21.5% share vs. 21.2% a year ago and 19.9% two years back and passenger cars sink -22.4% to 14,449 and 13.9% share vs. 18.2% in 2024 and 17.7% in 2023. 6 states are up this month: Northern Territory is the most dynamic at +10.6% to 1,047, followed by Queensland at +8.9% to 22,806, Victoria at +3.1% to 27,496, Western Australia at +3% to 10,995, New South Wales at +1.9% to 30,940 and Australian Capital Territory at +1.6% to 1,441. Tasmania (-1% to 1,548) and South Australia (-1.4%) are less lucky. Looking at country of origin, Japan (-8.1%) again leads the way at 30,874 sales, followed by Thailand (-6.1%) at 20,596, China (+33.1%) at 19,997, South Koerea (+0.5%) at 13,179 and Germany (+7.5%) at 5,234. 

The Kia Tasman has broken into the Australian Top 50.

Toyota (-4.3%) remain the outstanding leader in the Australian market, selling almost as much as the next three brands at 20.8% share. Despite a steep YoY fall, Mazda (-12.1%) is back up to #2 for the first time since February just as Kia (+11.8%) is the most dynamic in the Top 5, ending the month on the third step of the podium, also for the first time since February. Kia reaches its highest market share since last September at 7.1%. Ford (-6.1%) is relegated to third position with Hyundai (+11.1%) rounding out the Top 5. Below a weak Mitsubishi (-12.9%), GWM (+42.2%) repeats at an all-time high 7th place and breaks its share record at 4.5%. It distances BYD (+158%), down from a historical 5th position in June to #8 but still displaying astounding strength. Just outside the Top 10, fellow Chinese fare Chery (+267.4%) breaks all its records: ranking (#11), volume (3,149) and share (3%). MG (-27.9%) is in freefall and only the 4th best-selling Chinese brand. Tesla implodes -64.6% and is at -41.4% so far this year. We welcome MG’s luxury brand IM at #42 with 53 sales.

Looking at the models ranking, the Toyota Hilux (-1.5%) snaps its third win over the past four months but stays #2 year-to-date below the Ford Ranger (-20%) down to #3 for the month. In between is the Toyota RAV4 (-25.6%) down on record-breaking year-ago volumes. The Ford Everest (+12.2%) is up to #4, outselling its archenemy the Toyota Prado (#6, +11038.1%) for less than 100 units. The performance of the month is delivered by the new Chery Tiggo 4 Pro up 11 spots on June to break into the Top 10 for the first time at #7. The Toyota Corolla (-27%) is down sharply YoY but up 16 ranks on June to #8, the only passenger car in the Top 25. The Hyundai Tucson (+18%) and Kona (+29.5%) round out the Top 10 in very solid fashion. The BYD Shark 6 is down 19 spots on last month to #24 and ranks #13 YTD. Finally, notice the much awaited Kia Tasman up to #40 for its 2nd month in market, single-handedly enabling Kia to outsell Ford in July.

Previous month: Australia June 2025: BYD up to #5, China-built at 23% share

One year ago: Australia July 2024: Toyota RAV4 #1, hits all-time high volume in record market

Full July 2025 Top 55 All brands and Top 331 All models below.