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Germany March 2025: Cupra (+128.5%) up to record 6th place

The Cupra Formentor is up to an all-time high 5th place in Germany in March.

253,497 new cars hit German roads in March, a -3.7% year-on-year fall. The Q1 volume is off -4.3% to 664,571. 42,521 BEVs found a buyer this month, up 35.5% over March 2024.  Over Q1, it’s 112,968 BEVs that left German dealerships, up 38.9%.

Leaders Volkswagen (+5.7%) and Mercedes (+1.6%) defy the negative market with year-on-year lifts to 20.1% and 8.7% share respectively, yet this is below their YTD levels of 20.8% and 9.1%. BMW (-2.4%) remains in third position with 8.2% share, distancing Skoda (+13.6%) and Audi (+2.4%). The best performer this month is once again Cupra (+128.5%) smashing all its records: ranking at #6 (previous best #10 in January and February 2025), volume at 9,617 (previous best 6,530 in June 2024) and share at 3.8% (previous best 3% last month). And that’s without the Leon as the Cupra/Seat split is unavailable for that model. Tesla is down -42.5% for the month and -62.2% over Q1.

Over in the models charts, the Top 4 is 100% Volkswagen like last month and over Q1. The Golf (-37%) collapses but stays #1 for just 9 units above the T-Roc (+10.7%). The Tiguan (+22.8%) is once again lifted by the new generation, distancing a stable Passat (-0.1%). The surprise of the month is delivered by the Cupra Formentor (+48.9%) up 7 spots on February to a record #5 (previous best #9 in June 2024). The BMW X1 (+45.1%) also excels and repeats at #6, with the Seat Leon (+2.8%) and Fiat Ducato (+9.3%) also in positive in the remainder of the Top 10. Outstanding showing once again for the VW ID.7 (+1150%) albeit down five spots on last month to #13. The VW Tayron (#27) tops recent launches just above the Cupra Terramar (#28).

Previous month: Germany February 2025: Volkswagen’s EVs surge as Tesla sinks -73.3%

One year ago: Germany March 2024: Mitsubishi, Citroen shoot up, VW Golf distant leader

Full March 2025 Top 60 All brands and Top 363 All models below.

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