Sweden February 2025: VW ID.7 and Kia EV3 superstars

The Kia EV3 is up to 4th place in Sweden in February.

Swedish new car sales gain 4.5% year-on-year in February to 19,608 units, meaning the year-to-date tally is now up 9.2% to 39,240. Rechargeable cars are up 23.2% to 11,978 and 61.1% share vs. 51.8% a year ago. This is split between 6,872 BEVs (+31.8%) at 35% share vs. 27.8% in February 2024 and 5,106 PHEVs (+13.2%) at 26% share vs. 24% a year ago. Year-to-date, BEVs are up 23.8% to 31.9% share while PHEVs gain 11.3% to 24.4% share.

After a month of January reshaped by an impending tax surge on ethanol vehicles, the brands ranking returns to some kind of normality this month. Notably Subaru, #3 with 2,580 sales and 13.1% share last month screeches to a halt with just 9 sales (-97.5%) in February. Volvo (-0.3%) is stable at #1 with 18.7% share with Volkswagen (+76.7%) surging to 15.3% of the market. Kia (+5%) is up two spots to #3 while Toyota (-18.4%) struggles year-on-year but stays at #4. Skoda (+50.6%), BMW (+21.7%) and Mercedes (+13.7%) also shine in the remainder of the Top 10, with Cupra (+71.6%) and Polestar (+66%) making themselves noticed below. Tesla is down -42.1%. 

Model-wise, the Volvo XC60 (+25%) lodges a third win in the past 5 months and ascends to # 1 year-to-date also. Far below, the Volvo XC40 (+3.9%) rallies back up 5 spots on January to #2 with 3.7% share, distancing the VW ID.7 shooting up 4038.5% year-on-year to stay at #3. The new Kia EV3 is up 20 ranks on last month to a record 4th place with 2.5% of the market. Leader over the Full Year 2024, the Tesla Model Y crashes -52.1% to #4. Excellent scores also by the Skoda Kodiaq (+219.4%), VW Tiguan (+139.3%), ID.4 (+69.5%) and Golf (+46.3%).

Previous month: Sweden January 2025: Subaru Outback surprise leader, Forester and Crosstrek in Top 10

One year ago: Sweden February 2024: Volvo XC60 repeats at #1, EX30 breaks into Top 10

Full February 2025 Top 56 All brands and Top 283 All models below.