New Caledonia (France) January-February 2025: Ford Ranger soars to #1 in market off -53.5%
The Ford Ranger is the best-selling vehicle in New Caledonia so far in 2025.
Due to continuing social unrest, the New Caledonian new light vehicle market implodes -53.5% year-on-year over the first two months of 2025 to just 475 units. Toyota (-71.8%) dominates the brands charts again albeit with a much weaker market share at 11.2% vs. 20.6% over the Full Year 2024. Citroen (-22.2%) resists well and climbs to 2nd place with 8.8% share, equal with Hyundai (-50%) also beating the market but just slightly so. Renault (-52.3%) and Suzuki (-63%) follow and round out the Top 5. Ford (-40.7%) and Peugeot (-43.1%) manage to keep their fall below the market rate just as Mitsubishi (+21.1%) signs the only year-on-year gain in the Top 10. Changan (+15.4%) and BAIC (+1400%) also improve below as does BYD (+12.5%).
Over in the models ranking, the Ford Ranger (+41.2%) surges ahead to the pole position with 5.1% share vs. #5 and 2.4% over the Full Year 2024. The Suzuki Jimny only edges down -4.2% and climbs to 2nd place overall, distancing the Dacia Duster (-51.4%) and Hyundai Tucson (-32%). The BAIC X35 (+1400%) surges to #5 vs. #35 over FY2024 while the Citroen C3 (-12.5%) is up to #6. Leader in 2024 for the fourth time in a row, the Toyota Hilux (-87.2%) collapses to #8. The Mitsubishi ASX (+44.4%) surges to #9 vs. #39 over FY2024.
Previous post: New Caledonia (France) Full Year 2024: Toyota Hilux posts 4th straight victory in devastated market (-52.2%)
Full January-February 2025 Top 37 All brands and Top 25 models below.
New Caledonia (France) January-February 2025 – brands:
| Pos | Brand | 1-2 2025 | % | /24 | FY24 |
| 1 | Toyota | 53 | 11.2% | – 71.8% | 1 |
| 2 | Citroen | 42 | 8.8% | – 22.2% | 6 |
| 3 | Hyundai | 42 | 8.8% | – 50.0% | 8 |
| 4 | Renault | 41 | 8.6% | – 52.3% | 2 |
| 5 | Suzuki | 40 | 8.4% | – 63.0% | 3 |
| 6 | Ford | 35 | 7.4% | – 40.7% | 7 |
| 7 | Dacia | 29 | 6.1% | – 54.7% | 4 |
| 8 | Peugeot | 29 | 6.1% | – 43.1% | 5 |
| 9 | Mitsubishi | 23 | 4.8% | + 21.1% | 12 |
| 10 | Subaru | 17 | 3.6% | – 50.0% | 10 |
| 11 | Changan | 15 | 3.2% | + 15.4% | 16 |
| 12 | BAIC | 15 | 3.2% | + 1400.0% | 23 |
| 13 | Kia | 13 | 2.7% | – 77.2% | 9 |
| 14 | Geely | 11 | 2.3% | – 38.9% | 20 |
| 15 | BYD | 9 | 1.9% | + 12.5% | 17 |
| 16 | Isuzu | 8 | 1.7% | – 52.9% | 14 |
| 17 | Nissan | 7 | 1.5% | – 78.1% | 11 |
| 18 | Mercedes | 7 | 1.5% | – 56.3% | 15 |
| 19 | Land Rover | 5 | 1.1% | – 28.6% | 26 |
| 20 | MG | 4 | 0.8% | – 80.0% | 13 |
| 21 | BMW | 3 | 0.6% | – 57.1% | 22 |
| 22 | Audi | 3 | 0.6% | – 25.0% | 29 |
| 23 | Opel | 2 | 0.4% | – 84.6% | 19 |
| 24 | Dongfeng | 2 | 0.4% | – 77.8% | 21 |
| 25 | Fiat | 2 | 0.4% | – 60.0% | 24 |
| 26 | Porsche | 2 | 0.4% | – 60.0% | 27 |
| 27 | Iveco | 2 | 0.4% | – 50.0% | 31 |
| 28 | Mini | 2 | 0.4% | – 33.3% | 33 |
| 29 | Chevrolet | 2 | 0.4% | + 100.0% | 34 |
| 30 | Ram | 2 | 0.4% | + 0.0% | 37 |
| 31 | Alfa Romeo | 2 | 0.4% | + 100.0% | 39 |
| 32 | Honda | 1 | 0.2% | + 0.0% | 18 |
| 33 | FAW | 1 | 0.2% | – 88.9% | 25 |
| 34 | Great Wall | 1 | 0.2% | – 66.7% | 30 |
| 35 | ZX Auto | 1 | 0.2% | + 0.0% | 36 |
| 36 | Alpine | 1 | 0.2% | n/a | 43 |
| 37 | ZNA | 1 | 0.2% | new | – |
New Caledonia (France) January-February 2025 – models:
| Pos | Model | 1-2 2025 | % | /24 | FY24 |
| 1 | Ford Ranger | 24 | 5.1% | + 41.2% | 5 |
| 2 | Suzuki Jimny | 23 | 4.8% | – 4.2% | 4 |
| 3 | Dacia Duster | 18 | 3.8% | – 51.4% | 2 |
| 4 | Hyundai Tucson | 17 | 3.6% | – 32.0% | 14 |
| 5 | BAIC X35 | 15 | 3.2% | + 1400.0% | 35 |
| 6 | Citroen C3 | 14 | 2.9% | – 12.5% | 9 |
| 7 | Renault Trafic | 14 | 2.9% | + 600.0% | 54 |
| 8 | Toyota Hilux | 14 | 2.9% | – 87.2% | 1 |
| 9 | Mitsubishi ASX | 13 | 2.7% | + 44.4% | 39 |
| 10 | Suzuki Swift | 12 | 2.5% | – 80.3% | 3 |
| 11 | Citroen Berlingo | 9 | 1.9% | – 55.0% | 6 |
| 12 | Citroen Jumpy | 9 | 1.9% | + 0.0% | 22 |
| 13 | Dacia Sandero | 9 | 1.9% | – 62.5% | 10 |
| 14 | Renault Kangoo | 9 | 1.9% | – 10.0% | 16 |
| 15 | Subaru Forester | 9 | 1.9% | – 40.0% | 21 |
| 16 | Toyota RAV4 | 9 | 1.9% | – 30.8% | 12 |
| 17 | Changan CS55 Plus | 8 | 1.7% | + 300.0% | 90 |
| 18 | Hyundai Grand i10 | 8 | 1.7% | – 46.7% | 24 |
| 19 | Toyota Yaris Cross | 8 | 1.7% | + 0.0% | 25 |
| 20 | Ford Puma | 7 | 1.5% | – 69.6% | 17 |
| 21 | Geely GX3 | 7 | 1.5% | + 75.0% | 61 |
| 22 | Kia K2700 | 7 | 1.5% | – 53.3% | 7 |
| 23 | Peugeot 2008 | 7 | 1.5% | + 16.7% | 37 |
| 24 | Peugeot Expert | 7 | 1.5% | – 22.2% | 47 |
| 25 | Renault Clio | 7 | 1.5% | – 68.2% | 19 |
| 26 | Subaru Crosstrek | 7 | 1.5% | – 58.8% | 20 |
Source: Manufacturers, many thanks to Stéphane
