Iceland February 2025: Suzuki Swift best-seller in recovering market

The Suzuki Swift is the most popular vehicle in Iceland in February.

New car sales in Iceland rally back up 64.2% year-on-year in February to 652 units, on year-ago results hampered by two measures for EVs: the discontinuation of the VAT discount and the implementation of a kilometre-rate charge. The year-to-date tally is up 45.8% to 1,245. Toyota (+10.6%) advances to pole position with a dominant 16% share with Kia (+150%) retrograding to #2. Suzuki (+6000%) is up 30 spots to #3 with Nissan (+307.7%) also in outstanding shape at #4. Skoda (+190%), Tesla (+70.8%) and Hyundai (+66.7%) also outpace the market in the remainder of the Top 10.

Model-wise, the Suzuki Swift storms into first place with 7.7% share, while the Nissan Qashqai leaps up to #2 with 7.1%. The Toyota RAV4 stays at #3 just as the Tesla Model 3 is up five spots to #4. The new Kia EV3 confirms it is an instant blockbuster here, rounding out the Top 5. The Kia Stonic, Toyota Yaris Cross and Mazda MX-30 also jump from outside the January Top 20 to this month’s Top 10.

Previous month: Iceland January 2025: Kia leads, places Sportage at #1 and EV3 at #4

One year ago: Iceland February 2024: Toyota Prado leads crashing market

Full February 2025 Top 36 All brands and Top 20 models below.