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Vietnam September 2024: Mitsubishi Xpander reclaims lead in surging market (+37.5%)

The Mitsubishi Xpander is the best-selling vehicle in Vietnam both this month and YTD.

Local association VAMA has the Vietnamese new vehicle market surging 44.2% year-on-year in September to 36,585 units, leading to a year-to-date volume up 7.5% to 225,585. These figures climb to 43,103 (+37.5%) and 266,210 (+6%) when adding Hyundai which reports separately from VAMA. The reason behind this market surge is the adoption by the government of a reduced 50% of the ownership tax.

Toyota (+69.6%) manages to outrun the market to hold onto the brands top spot with 16.2% share, one percentage point above its YTD level of 15.2%. It remains #2 YTD however below Hyundai (+9.1%), disappointing this month. Similarly Thaco-Kia (+8.9%) is weak at #3. Mitsubishi on the other hand is up 88.1% to 12.5% share vs. 10.5% YTD. Isuzu (+63.7% also shines while Ford (+27.2%) and Honda (+41.2%), although displaying significant gains, just can’t catch up with the market growth.

The Mitsubishi Xpander (+40.1%) reclaims the top spot in the models charts both for the month and year-to-date. As a reminder the Xpander already finished first over the Full Year 2023. The Mazda CX-5 (-8.3%) advances one spot on August to #2 ahead of the Toyota Vios (+23.1%) also up one rank to #3. Leader for the past two months, the Mitsubishi Xforce falls to #4 and ranks #3 year-to-date. It’s an excellent month for the Honda City (+121.1%) up 14 spots on last month to #5. 

Previous month: Vietnam August 2024: Mitsubishi Xforce repeats at #1, Ford Ranger now #1 YTD

One year ago: Vietnam September 2023: Mazda CX-5 repeats at #1 in depleted market

Full September 2024 Top 16 All brands and Top XX All models below.

Note: Medium and large commercial vehicles are included in the brands ranking but not in models. Some manufacturers such as BMW, Lexus, Mini and Peugeot don’t share model detail.

Vietnam September 2024 – brands:

PosBrandSep-24%/23Aug2024%/23PosFY23
1Toyota6,98616.2%+ 69.6%140,50315.2%+ 5.2%22
2Hyundai6,51815.1%+ 9.1%240,62515.3%– 1.3%11
3Thaco-Kia5,63513.1%+ 8.9%435,80613.5%– 10.6%33
4Mitsubishi5,38512.5%+ 88.1%327,93310.5%+ 29.0%56
5Ford3,9679.2%+ 27.2%528,03810.5%+ 5.9%44
6Honda3,6078.4%+ 41.2%717,6546.6%+ 17.1%77
7Mazda3,5838.3%– 0.7%621,2748.0%– 10.9%65
8Isuzu1,1102.6%+ 63.7%87,0602.7%+ 16.3%910
9Suzuki7801.8%– 13.6%97,9853.0%– 26.4%89
10Peugeot2610.6%+ 15.5%102,1320.8%+ 15.7%1011
11Hyundai Trucks2300.5%+ 115.0%111,7050.6%+ 106.7%1115
12BMW+Mini2070.5%+ 19.0%121,3340.5%– 8.8%1213
13Lexus1570.4%– 11.3%141,0140.4%– 18.4%1414
14Hino890.2%– 59.7%131,1340.4%– 34.3%1312
15Daewoo Bus170.0%+ 21.4%16520.0%– 68.7%1618
16Samco90.0%– 70.0%152300.1%+ 37.7%1516

Vietnam September 2024 – models:

PosModelSep-24%/23Aug2024%/23PosFY23
1Mitsubishi Xpander2,6886.2%+ 40.1%512,9564.9%– 8.7%11
2Mazda CX-51,8564.3%– 8.3%39,2403.5%– 14.7%43
3Toyota Vios1,8424.3%+ 23.1%48,8123.3%+ 17.8%55
4Mitsubishi Xforce1,8214.2%new19,9633.7%new3 –
5Honda City1,5903.7%+ 121.1%196,0712.3%– 10.1%910
6Ford Ranger1,4733.4%+ 9.4%211,7664.4%+ 4.7%24
7Hyundai Accent1,2903.0%– 24.6%68,2003.1%– 28.9%62
8Toyota Veloz Cross1,1472.7%+ 89.9%135,2182.0%– 15.0%1012
9Hyundai Creta1,0682.5%+ 11.4%95,1811.9%– 17.9%117
10Kia Carnival1,0232.4%+ 161.6%304,2761.6%+ 13.9%1421
11Toyota Yaris Cross9792.3%+ 443.9%76,8982.6%+ 3732.2%834
12Ford Everest9482.2%+ 27.6%87,1532.7%+ 7.2%79
13Honda CR-V9252.1%+ 27.9%284,1281.6%+ 10.6%1619
14Ford Territory8221.9%+ 17.1%115,0841.9%– 5.3%1213
15Toyota Corolla Cross8011.9%+ 248.3%104,0771.5%– 56.6%178
16Hyundai Santa Fe7581.8%+ 61.3%143,8991.5%+ 10.0%1916
17Kia Sonet7421.7%– 34.0%175,0831.9%– 33.6%136
18Honda HR-V6951.6%+ 184.8%374,0241.5%+ 74.7%1828
19Kia Seltos6811.6%– 36.1%164,2531.6%– 31.9%1511
20Ford Transit6731.6%+ 106.4%123,5301.3%+ 16.1%2126
21Mazda35821.4%– 15.7%213,3981.3%– 22.5%2315
22Hyundai Grand i105611.3%– 10.7%243,2921.2%– 38.9%2414
23Toyota Innova Cross5301.2%new203,2701.2%new2561
24Hyundai Tucson4951.1%– 14.4%183,5291.3%+ 36.2%2218
25Hyundai Venue4821.1%new262,5841.0%new2969
26Kia Carens4771.1%+ 21.4%233,0841.2%+ 19.0%2630
27Toyota Fortuner4511.0%+ 48.4%312,2500.8%– 17.3%3231
28Kia K34431.0%+ 77.2%252,5921.0%+ 18.1%2833
29Hyundai Stargazer4431.0%+ 10.8%222,5541.0%– 1.8%3027
30Kia Sportage4070.9%+ 142.3%291,9250.7%+ 12.2%3642
31Suzuki Carry Pro3950.9%+ 2721.4%332,2000.8%+ 12122.2%3367
32Mazda23800.9%+ 36.7%153,6191.4%+ 26.8%2025
33Honda BR-V3720.9%– 53.1%392,4720.9%+ 86.0%3135
34Mitsubishi Triton3600.8%+ 80.9%471,6410.6%+ 4.8%4238
35Mazda CX-83190.7%+ 27.6%381,8110.7%– 15.0%4036
36Toyota Raize3120.7%– 6.9%272,9681.1%– 22.0%2724
37Hyundai Custin3020.7%new351,9480.7%new3546
38Suzuki XL72820.7%+ 70.9%632,0950.8%+ 2.9%3439
39Toyota Hilux2800.6%+ 1300.0%401,3330.5%+ 1157.5%4471
40Mitsubishi Attrage2500.6%– 49.1%321,8210.7%– 49.9%3922
41Toyota Avanza Premio2040.5%– 30.1%451,4470.5%– 39.3%4329
42Mitsubishi Outlander1980.5%+ 23.0%361,0370.4%– 31.1%4840
43Mazda CX-31930.4%+ 93.0%341,6830.6%+ 52.6%4148
44Toyota Wigo1830.4%– 2.1%411,9000.7%+ 88.3%3845
45Hyundai Elantra1790.4%– 36.3%441,2590.5%– 34.3%4537
46Mazda CX-301650.4%+ 14.6%431,1090.4%+ 2.3%4747
47Hyundai Palisade1630.4%new469410.4%new5063
48Kia Sorento1160.3%+ 12.6%496900.3%– 37.1%5250
49Toyota Camry1080.3%– 40.0%489620.4%– 49.3%4941
50Mazda6880.2%+ 17.3%544090.2%– 51.3%5855
51Mitsubishi Pajero Sport680.2%– 27.7%525150.2%– 31.9%5458
52Kia Morning620.1%– 24.4%555510.2%– 51.0%5349
53Toyota Land Cruiser610.1%– 6.2%594350.2%+ 9.3%5760
54Isuzu D-Max610.1%+ 90.6%503410.1%– 13.9%6062
55Suzuki Jimny580.1%new513190.1%new61 –
56Ford Explorer510.1%n/a565050.2%+ 197.1%5565
57Suzuki Carry450.1%– 82.1%421,9180.7%– 23.8%3732
58Kia Soluto440.1%– 51.1%612870.1%– 62.6%6256
59Toyota Innova380.1%– 66.1%534720.2%– 68.2%5644
60Toyota Corolla370.1%– 54.9%573560.1%– 68.7%5952
61Isuzu MU-X360.1%+ 24.1%601600.1%+ 7.4%6566
62Kia K5200.0%– 77.8%622070.1%– 71.7%6457
63Honda Civic170.0%– 76.4%588940.3%– 2.2%5153
64Toyota Alphard130.0%+ 1200.0%64960.0%+ 31.5%6670
65Honda Accord80.0%+ 166.7%65650.0%+ 91.2%6773

Source: VAMA

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