Malaysia April 2015: Perodua almost at 40% share, Proton at 11%

Perodua Axia

* See the Top 46 All-brands ranking by clicking on the title *

Paying for the pull-forward sales of March (+14%) in anticipation of the GST implementation, the Malaysian new car market crashes down 23% year-on-year in April to just 45.187 registrations, pulling the year-to-date total in negative at -2% and 213.493 deliveries. According to local website Motor Trader, The Malaysian Automotive Association (MAA) “believes that May sales will also be as weak due to the general sentiment of consumers who have found their cost of living increased. During this period of ‘adjustment’, any inclination to spend a large sum of money on a new car might be less likely for many”. The two local manufacturers behave in polar opposite ways this month: Perodua manages to keep its sales stable year-on-year thanks to the tremendous success of the Axia and increases its market share to a record 38.9%. Honda (-5%) and Toyota (-34%) take advantage of Proton literally imploding at -51% to just 4.972 units and 11%, the manufacturer’s lowest ever market share at home… Notice also Mercedes up 68% on April 2014 to #6 and Subaru up 64% but Ford down 68% and Mitsubishi down 76%.

Previous month: Malaysia March 2015: GST implementation pushes market up 14%

One year ago: Malaysia April 2014: Perodua teases 30% share milestone again

Full April 2015 Top 46 All-brands Ranking Table below.