Switzerland February 2014: Seat Leon shoots up to 5th place

Seat Leon

* See the Top 100 best-selling models and Top 37 brands by clicking on the title! *

The Swiss new car market is down 1% year-on-year in February to 21,931 registrations, bringing the year-to-date total to 42,145 units, down2 % on 2013. Brand-wise, below Volkswagen stable at 12.2% share, BMW holds onto its 2nd spot thanks to sales up a magnificent 23% to 1,437 and 6.6% share, remaining above Skoda down 21% to 6.5%. Audi is up one spot on January to #4, Mercedes down two to #5 and Renault up 5 to #6. In the models sales charts, the VW Golf reclaims the pole position off the Skoda Octavia both this month with 850 sales and 3.9% vs. 781 and 3.6% and year-to-date at 1,549 units and 3.7% vs. 1,503 and 3.6%. The VW Tiguan is up one rank on last month to #3, a ranking it now also holds year-to-date.

The Nissan Qashqai ranks 4th in Switzerland this month.

Boosted by the new model now widely available, the Nissan Qashqai is up 17 spots on January to land at an outstanding 4th place with 330 sales and 1.5%, but the best performer of the month is the Seat Leon up 8 ranks to break into the Swiss Top 5 for the very first time at #5 with 322 units and 1.5%. The Leon is now also #5 year-to-date vs. #29 over the Full Year 2013! Other great performers this month include the Suzuki Swift up 67 spots to #7, the Hyundai i20 up 13 to #10, Dacia Duster up 9 to #24, Fiat Panda up to #32 vs. #49 in 2013 and the BMW 4 Series breaking into the Swiss Top 100 at #96.

The Ghibli pushes Maserati up 2650% this month.

Finally, let’s award a special mention to Maserati this month. With 55 sales, the Italian luxury marque is up a gigantic 2650% year-on-year, adding up to 127 units so far in 2014, up 2017% on 2014. This result has almost everything to do with the new Ghibli which sold 44 units in February for a 0.6% market share and ranks 117th year-to-date with a round 100 sales.

Previous month: Switzerland January 2014: Mazda CX-5, BMW X3 & Opel Mokka break records

One year ago: Switzerland February 2013: Could the Skoda Octavia break 19 consecutive years of VW Golf domination?

Full February 2014 Top 100 models Ranking Table below.