Australia July 2015: Mazda boosted above 10% share by CX-3 & CX-5
Australia is currently enduring its harshest winter in thirty years.
* EXCLUSIVE! Updated with the Top 50 All-brands and Top 290 All-models *
Australian customers continue on their car buying frenzy: after an all-time high 1st Half at 578.427 registrations, we now have the biggest July on record at 92.308 deliveries, up 3% year-on-year and beating the previous July best of 90.235 established in 2013. The year-to-date tally now stands at a record 670.735 units, up 3% on 2014. This is the fourth record month in 2015 after February (90.424), March (105.054) and June (125.850 – highest monthly score ever). Looking at the different states and territories, Tasmania-Hobart (+11%), New South Wales-Sydney (+6%), Queensland-Brisbane (+5%), Victoria-Melbourne (+5%) and ACT-Canberra (+2%) are in positive whereas South Australia-Adelaide (-5%), Northern Territory-Darwin (-8%) and Western Australia-Perth (-13%) lose ground.
The Toyota Corolla takes a serious option towards a third consecutive annual win.
The love story of Australia with SUVs keeps blossoming month after month with sales of the segment up a whopping 13.5% year-on-year to account for over 35% of total sales, while light commercials are up 5% and passenger cars down 5%. Note passenger cars now only account for 45% of overall sales vs. over 60% ten years ago. The trend towards SUVs is even stronger with private buyers who purchased 22% more of them in July 2015 than in July 2014. As usual Toyota is the favourite brand in the country by a country mile with 18.2% share while Mazda is boosted up 16% to 9.356 deliveries and 10.1% share by the success of its SUV range: the CX-5 climbs to a best-ever 6th place (also reached last February) with 2.223 sales and a record 2.4% share and the CX-3 is up to #17 at 1.284 units and 1.4%.
The NX already represents 39% of Lexus Australian sales in July.
Hyundai (9.2%) makes the Australian podium 100% Asian with local fare Holden kicked down two spots on June to #4 at -12%, followed by Ford equally in trouble at -7%. Volkswagen shines at +23%, Mercedes (+21%) edges past Honda and Kia (both at +13%) to land inside the Top 10 while Audi (+15%) sells exactly the same amount as Jeep, down a disturbing 26% after enjoying spectacular gains in the past couple of years. Renault (+32%) and Lexus (+76%) also impress, the latter thanks to the NX accounting for 39% of its July sales.
The new model lifts Toyota Camry sales up 18% to 7th place.
The Toyota Corolla, helped by the facelifted hatchback, takes a serious option at a third consecutive Australian annual win with 3.573 sales and 3.9% vs. 2.825 and 3.1% for its archenemy the Mazda3. Year-to-date, the Corolla adds up to 25.323 (-2%) vs. 23.252 (-10%). In third after an astounding win in June is the Hyundai i30, still very solid at 2.750 units (+13%) while Toyota Hilux sales (-18%) are now yearning for the new model due in October, the Mitsubishi Triton is boosted up 64% to 2.238 units and overtakes the Holden Commodore year-to-date to #6, the Toyota Camry is up 18% to #7, VW Golf up 21% to #10 and the Toyota Yaris up 34% to #12.
The Renault Captur is now among Australia’s 100 best-sellers.
Further down, the HR-V remains Honda’s best-seller in Australia at #22, the VW Polo is up to #24 with 1.007 sales, the Land Rover Discovery Sport (#82) and Renault Captur (#84) both break into the Australian Top 100 for the first time, the BMW 2 Series Active Tourer shows its bonnet at #109 and the LDV G10 breaks into the Top 200 at #197. As far as newcomers in the sales charts are concerned, the all-new Hyundai Tucson lands at #153 with 99 units sold, the Mercedes V-Class at #172 (58 sales) and the Mercedes GLE at #245 (9 deliveries)
Previous post: Australia 1st Half 2015: Mazda graduates to #2 in record market
Q2 2015 update: Australia 2nd Quarter 2015: Toyota Hilux #1, Mazda CX-3 shoots up
Previous month: Australia June 2015: Hyundai i30 surprise leader in record market
One year ago: Australia July 2014: Corolla edges past Mazda3 year-to-date
Full July 2015 Top 50 All-brands and Top 290 All-models & Full 2015 YTD figures below.
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