error: This content is protected, please contact Matt@bestsellingcarsblog.com if you would like to license for reuse.

Tonga Full Year 2017: Toyota holds 84.1% share in market up 12.5% (BSCB Exclusive)

The Toyota Hilux is Tonga’s best-selling vehicle in 2017. 

* See the Top 4 All-brands by clicking on the title *

Now updated with sales of all Toyota models.

Consult 4 years worth of Tonga Historical Data here

After a one year-hiatus, our exclusive South Pacific islands coverage resumes on BSCB. Tonga is a Polynesian archipelago composed of 177 islands spread over 700.000 km2 (270.000 sq mi) and stretching over 800 km (500 mi) in a north-south line, about a third of the distance from New Zealand to Hawaii.  It has 103.000 inhabitants, 70% of which lives on the main island of Tongatapu. See exact location on the map below.

Tonga locationTonga location (picture courtesy Wikipedia)

The Tongan new car market is one of the smallest in the world, with just 63 units sold in 2017, up 12.5% on a year ago. This is Toyota territory through and through, with the Japanese manufacturer holding a gargantuan 84.1% market share vs. 80.4% in 2016 thanks to deliveries up 18%. Only Hyundai (9.5%) and Mazda (6.3%) are also present on the archipelago, whose car sales are for a large part used. The Toyota Hilux is estimated to top the Tongan models charts.

Previous post: Tonga Full Year 2015: Hilux #1, Toyota holds 89% share

Full Year 2017 Top 4 All-brands ranking vs. Full Year 2016 figures below.

Full Year 2017 sales of all Top 8 Toyota models.

This content is for Premium and Platinum members only.
Log In Register

Tonga Full Year 2015: Hilux #1, Toyota holds 89% share (BSCB Exclusive)

Toyota Hilux Tonga April 2016. Picture courtesy autocosmos.com.mxThe Toyota Hilux is the best-selling vehicle in Tonga.

* See the Top 3 All-brands and Top 8 All-Toyota models by clicking on the title *

Tonga is a Polynesian archipelago composed of 177 islands spread over 700.000 km2 (270.000 sq mi) and stretching over 800 km (500 mi) in a north-south line, about a third of the distance from New Zealand to Hawaii.  It has 103.000 inhabitants, 70% of which lives on the main island of Tongatapu. See exact location on the map below.

Tonga locationTonga location (picture courtesy Wikipedia)

Tonga is one of the smallest car markets in the world, with only 53 new vehicles registered in 2015, two more than in 2014. Toyota is the only manufacturer to really sell vehicles in the country with a 88.7% market share in 2015, Hyundai and Nissan are also present. The Hilux is the best-selling vehicle in Tonga followed by the Hiace – both nameplates dropping 10% vs. 2014 and the RAV4 up 50%.

Previous year: Tonga Full Year 2015: Toyota Hilux holds just under 40% of tiny market

Full Year 2015 Top 3 All-brands and Top 8 All-Toyota models below.

This content is for Premium and Platinum members only.
Log In Register

Tonga Full Year 2014: Toyota Hilux holds just under 40% of tiny market

Toyota Hilux Tonga 2014Toyota Hilux 

* See the Top 3 All-brands and Top 6 All-Toyota models sales by clicking on the title *

This is the first of a series of BSCB exclusive Full Year 2014 updates on smaller southern Pacific Ocean countries and territories that have never been covered before on this site, courtesy of Toyota. Tonga is a Polynesian archipelago composed of 177 islands – 52 of which are inhabited, spread over 700.000 km2 (270.000 sq mi). 70% of the total 103.000 population of Tonga lives on the main island of Tongatapu. Tonga stretches over about 800 km (500 mi) in a north-south line, about a third of the distance from New Zealand to Hawaii. See exact location on the map below.

Tonga locationTonga location (picture courtesy Wikipedia)

The Tongan new car market is among the smallest in the world, with just 51 new light vehicles finding a buyer over the Full Year 2014. Of these, 40 were Toyotas, 6 were Nissan and 5 Hyundai. And off all Toyotas sold in Tonga in 2014, 20 were Toyota Hilux, making the pickup the best-selling new vehicle in Tonga this year with a mammoth 39.2% market share. Other strong Toyota sellers on the archipelago include the Hiace and RAV4.

Full Year 2014 Top 3 All-brands and Top 6 All-Toyota models below.

This content is for Premium and Platinum members only.
Log In Register
Search