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Spain November 2020: Sales stuck at -18.7%, Peugeot leads, Cupra lands for good

The Cupra Formentor cracks the Top 100 at home.

As the country goes through a second wave of Covid-19 infections and restrictions, the Spanish new car market remains at a level well below a year ago, with November sales off -18.7% to 75.708 units leading to a year-to-date volume down -35.3% to 745.369. All channels are down but company sales / fleets resist a lot better at -7.6% to 32.797 just as private sales flinch -24.4% to 38.719 and sales to rental companies implode -35.4% to 4.192. Year-to-date, private sales hold up better than the market this time, down -30% to 375.495 as do company sales off -28.7% to 281.166 but rental sales off -60% to 88.708 send the market further down.

Peugeot (-11.6%) limits its fall and takes the lead of the Spanish brands ranking for the 4th time this year after January, February and May. The French carmaker topples an underperforming Seat (-28.7%) from the pole position, with Volkswagen (-22.8%) and Toyota (-25.7%) also in difficulty and rounding out the Top 4. Mercedes (+1.3%) is the only gainer in the Top 10, with Renault (-3.3%), BMW (-6.2%), Hyundai (-9%) and Dacia (-9%) also posting much thinner losses than the market. Further down, Cupra (+288.6%) thanks to the arrival of the Formentor, Ferrari (+166.7%), Dongfeng Sokon (+142.89%), Aston Martin (+100%), DS (+66.9%), Bentley (+50%), Alfa Romeo (+4.5%), Jeep (+3.9%) and Land Rover (+0.2%) score the only additional year-on-year upticks in market.

In the models ranking, the Seat Leon (-20.9%) reclaims the top spot despite having its Cupra variant now counted separately under the Cupra brand. It distances the Dacia Sandero (-20.3%) for just 165 sales and it will be a photo finish in a month’s time for the FY2019 results as only 533 units separate the two models year-to-date. The Nissan Qashqai (-26.3%) rallies back up 3 spots on October to #3 despite falling faster than the market. There are only three gainers in the Top 10: the Peugeot 2008 (+25.1%), Hyundai Kona (+23.6%) and Dacia Duster (-22.3%). The Peugeot 3008 (-16.4%) and Hyundai Tucson (-17.6%) manage to limit their fall to just under the market rate. As for the Cupra brand, the Formentor ranks at #93, the Leon at #164, the Ateca at #185 and the El Born at #238.

Previous month: Spain October 2020: Dacia Sandero leads again, Seat Arona up to record #2 in worsening market (-21%)

One year ago: Spain November 2019: Toyota C-HR, Corolla, Ford Kuga break records in market up 3.9%

Full November 2020 Top 50 All-brands and Top 265 All-models below.

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