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Ireland April 2013: BMW 5 Series and Dacia Duster impress

Dacia Duster Ireland April 2013Dacia Duster

* See the Top 50 best-selling models and Top 30 brands by clicking on the title! *

First figures for the full month of April are starting to trickle down and for once we start with Ireland. The Irish new car market is down 9% year-on-year to 6,121 registrations, bringing the year-to-date total to 45,581 units, down 13% on 2012. The VW Golf maintains itself at very high levels thanks to the 7th generation, #1 for the 2nd consecutive month at 358 sales and 5.8% and reinforcing its pole position year-to-date with 2,361 units and 5.2%. The Ford Focus is back up 6 spots on last month to #2 with 229 sales and 3.7% (it is #3 year-to-date) while the Nissan Qashqai rounds up the podium at 205 units and 3.3% but still ranks #2 year-to-date with 2,146 sales and 4.7%.

BMW 5 Series Ireland April 2013BMW 5 Series

Exceptional month of the BMW 5 Series, up 22 ranks on March to land in 5th place at 174 units and 2.8%. The Renault Fluence also gains 22 spots month-on-month to return to levels familiar to the model a couple of years ago at #7 with 139 sales and 2.3%. Notice also the Kia Sportage breaking into the Irish Top 10 for the very first time at #8 with 137 units and 2.2%, the Peugeot 208 up 10 to #13, Hyundai Santa Fe up 28 to #20, Toyota RAV4 up 12 to #21, Seat Mii up to #28, Opel Mokka up to #44 and the Seat Toledo at #45.

Dacia Sandero Ireland April 2013Dacia Sandero

But like in March, the most significant event in the Irish car market this month is the progression of Dacia. Simultaneously launched last January in the UK and Ireland almost 10 yes after the rest of Europe, the French-Romanian brand has delivered  particularly solid sales figures so far. The Duster improves on an already impressive 15th place in March to reach #12 this month with 114 sales and just under 2% market share while the Sandero ranks #58 with 0.5%. In the brands ranking, Dacia is #15 only 2 units below Citroen and ahead of Mercedes, Mazda and Honda!

Previous month: Ireland March 2013: Dacia takes off, places Duster at #15!

One year ago: Ireland April 2012: VW Golf in the lead, Hyundai i40 #7

Full April 2013 Top 50 models and Top 30 brands Ranking Tables below.

Ireland April 2013 – brands:

15Dacia1422.3%145381.2%18 –
24Land Rover310.5%242670.6%2321
29Alfa Romeo30.0% –40.0%3127
30SsangYong10.0%3070.0%30 –

Ireland April 2013 – models:

1VW Golf3585.8%12,3615.2%12
2Ford Focus2293.7%81,7253.8%31
3Nissan Qashqai2053.3%22,1464.7%23
4VW Passat1933.2%91,2342.7%67
5BMW 5-Series1742.8%278431.8%1315
6Skoda Octavia1592.6%121,1972.6%76
7Renault Fluence1392.3%297091.6%1810
8Kia Sportage1372.2%139412.1%1220
9Toyota Auris1342.2%61,3573.0%59
10Renault Clio1232.0%207921.7%1422
11Toyota Avensis1191.9%191,0972.4%104
12Dacia Duster1141.9%153690.8%39 –
13Peugeot 2081141.9%237191.6%17107
14Opel Insignia1131.8%167701.7%1613
15Hyundai ix351061.7%111,0212.2%1116
16Opel Astra1011.7%31,1522.5%817
17Toyota Yaris1001.6%41,1392.5%95
18Audi A41001.6%306191.4%2426
19VW Polo991.6%257081.6%1912
20Hyundai Santa Fe971.6%484381.0%3466
21Toyota RAV4931.5%332120.5%5669
22Toyota Corolla901.5%376031.3%2511
23Ford Fiesta841.4%51,4203.1%48
24BMW 3-Series831.4%246621.5%2232
25Ford Mondeo821.3%364010.9%3521
26Audi A6791.3%355591.2%2727
27Audi A3791.3%343980.9%3647
28Seat Mii751.2%n/a1770.4%67126
29Skoda Superb721.2%185931.3%2624
30Mercedes E Class711.2%n/a3240.7%4128
31Renault Megane701.1%434801.1%3114
33Nissan Micra671.1%77801.7%1523
34VW Jetta671.1%324591.0%3330
35Hyundai i40651.1%176801.5%2119
36Skoda Fabia651.1%393770.8%3829
37Kia Cee’d641.0%225531.2%2834
38BMW 1-Series611.0%382540.6%5045
39Honda Civic550.9%313890.9%3741
40Opel Corsa540.9%106251.4%2318
41Hyundai i30510.8%146811.5%2033
42Seat Ibiza510.8%215071.1%2931
43Hyundai i20490.8%403440.8%4051
44Opel Mokka420.7%n/a2340.5%52210
45Seat Toledo360.6%412860.6%43181
46Hyundai ix20360.6%462790.6%4438
47VW Tiguan360.6%n/a2490.5%5142
48Seat Leon350.6%n/a3180.7%4265
49Kia Venga350.6%n/a1550.3%7085
50Citroen C4 Picasso340.6%n/a1950.4%5976


This Post Has 2 Comments
  1. I wouldn’t get *too* excited for Duster sales. They took orders from July last year and start to deliver very few of them at the begining of the year (400 units were allocated for Q1). There were major delivery delays (caused by the high sales in India, and also UK I suppose) up to 6 months, but it looks like they have some stock now, so I would see sales still strong in May but going down after that.

  2. Alfa Romeo finally sells some cars – albeit only 3 and 4 for the year. Chrysler/Lancia has sold even less.
    Well done Dacia though.

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