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Finland: 1970-2017 Historical Data now available

The Moskvitsh Elite was #5 in Finland in 1971

* See the 22 Finland Historical posts at the end of the article *

Thanks to Vesa Leinonen we have expanded our coverage of the Finland market to almost 50 years, going back to 1970. All-brands and Top 50 models annual rankings are now available without interruption from 1970 to 2000. Back in 1971, the Fiat 600 dominates the models ranking followed by the Opel Kadett and… the Toyota Corolla with Finland being one of its first successful forays into European markets.

The Lada 2105 was the best-seller in Finland in 1981

Russian brands have been very popular with Finnish consumers: the Moskvitsh Elite ranks #5 in 1971 and the Lada 2105 is #1 in 1981#3 in 1991 and still in the Top 10 in 1993.

Toyota Corolla 

From 1991 onwards and for nearly 20 years the title of most popular model in Finland is a fight between the Toyota Corolla, #1 in 1991, 1993, 1998 and from 2002 to 2007, and the Opel Astra, leader in 1994, 1996 and 2001In 2008 the VW Golf takes the relay for 3 years before passing it on to the Skoda Octavia in 2011. In 2012 the Nissan Qashqai takes the lead for the first time before returning its throne back to the VW Golf in 2013 with the Skoda Octavia reclaiming the pole position from 2014 onwards.

The links to all 1970-2017 Finland Historical Data articles are below.

Finland 1970: Ford Cortina best-seller above VW Beetle and Fiat 600

Finland 1971: Fiat 600 and Toyota Corolla on top, Moskvitsh Elite #5

Finland 1972: VW Beetle best-seller, Lada 1200 on podium

Finland 1981: Lada 2105 takes control, Datsun Cherry #2

Finland 1991: Toyota Corolla and Nissan Sunny in the lead

Finland 1993: Toyota Corolla sovereign

Finland 1994-1996: Opel Astra in command

Finland 1998: Toyota Corolla and Opel Astra dominate

Finland 2001: Opel Astra snaps up pole position

Finland 2002-2003: Toyota Corolla reclaims leadership

Finland 2004-2006: Toyota Corolla reigns

Finland 2007: Toyota Corolla resists, Skoda Octavia up to #2

Finland 2008-2009: VW Golf takes command

Finland 2010: VW Golf best-seller, Opel Astra up 166%

Finland 2011: Skoda Octavia new best-seller

Finland 2012: Nissan Qashqai #1 for the first time

Finland 2013: VW Golf back in charge

Finland 2014: Skoda Octavia overtakes VW Golf to pole position

Finland 2015: Skoda Octavia remains #1, VW Golf down 27%

Finland 2016: Skoda Octavia on top, Opel Astra up 180%

Finland 2017: Toyota passes VW, Skoda Octavia remains #1 model

This Post Has 3 Comments
  1. Finland had this treaty of cooperation with the former Soviet Union until the early 1990’s which would account for the substantial number of Russian vehicles being sold there. Price was the primary factor as to why they sold well but it’s also that they’re suited for the Finnish climate & roads, especially in Lapland. When I visited Helsinki & Turku in 2000 I was amazed by the substantial number of Ladas on the roads but there were also a few East
    German Wartburgs in Helsinki alone. Denmark is the only other Nordic country where Ladas & other East European cars are commonplace, Denmark’s high taxation rate on new motor vehicles being a factor.

  2. Fascinating, I remember as a kid (a long time ago admittedly) we used to buy a lot of Moskviches, Skodas and Ladas in Britain, why?, because they were cheap, we still buy a lot of Skodas, the difference now is Skodas are very good and good value for money, love the historical data articles, thank you.

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