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Iceland July 2013: Honda Accord shoots up to #1

August 14th, 2013 4 comments

Honda Accord Iceland July 2013Honda Accord

* See the Top 50 best-selling models and Top 36 All-brands by clicking on the title! *

New car sales in Iceland are up a very healthy 20% year-on-year in July to 710 registrations, meaning the year-to-date total is now down 15% to 4,885 units. Whereas it had not appeared in any monthly Top 50 this year, the Honda Accord shoots up directly to pole position this month thanks to 54 sales for a very imposing 7.6% market share, 28% of which are the Touring version. Given a new generation of the model is due any time now, this looks like runout prices designed to absorb the stock of the current model turned out to be really successful in the country.

Skoda Octavia Iceland July 2013The Skoda Octavia remains the most popular model in Iceland so far in 2013.

In 2nd place, the Skoda Octavia is back up 23 spots on June to 35 units and 4.9% and reinforces its year-to-date top spot with 356 sales and 7.3%. The VW Golf also remains solid at #3 and 34 units while the Kia Rio is up 21 ranks to #5, the Dacia Duster up two to #8, the Kia Sorento up 39 to #10, Ford Fiesta up 32 to #11, VW Transporter up to #12 and the Renault Clio is up 23 to #18.

Previous month: Iceland June 2013: VW Polo grabs 10% market share

One year ago: Iceland July 2012: Toyota Yaris keeps lead thanks to hybrid version

Full July 2013 Top 50 models and Top 36 All-brands Ranking Tables below.

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Categories: Iceland

Iceland June 2013: VW Polo grabs 10% market share

July 9th, 2013 No comments

VW Polo Iceland June 2013VW Polo

* See the Top 50 best-selling model and Top 30 All-brands by clicking on the title! *

The Icelandic new car market is down 4% year-on-year in June to 1,539 registrations, bringing the year-to-date total to 4,175 units, down 15% on 2012. The VW Polo is by far the most popular vehicle in the country this month, potentially helped by sales to rental companies in anticipation of the summer holiday season, the peak of touristic affluence in Iceland. The Polo sells 151 units in June for a 9.8% market share, but is still #3 year-to-date (like over the Full Year 2012) with 225 sales and 5.4%, behind the Skoda Octavia at 321 units and 7.7% (but down to #25 this month) and the Toyota Yaris at 257 sales and 6.2%, down to #9 in June.

Suzuki Swift Iceland June 2013. Picture courtesy of L'ArgusSuzuki Swift

Excellent month for the Suzuki Swift, up 7 spots on May to #2, followed by the VW Golf (+8), Suzuki Grand Vitara (+28 ranks!) and Nissan Qashqai (+9). Notice also the Dacia Duster up 18 to #10, the Skoda Rapid up 11 to #15, Audi A4 up 25 to #19, Honda Jazz up to #24, Suzuki SX4 up to #33 and Nissan Pathfinder up to #34. Finally, the Toyota Corolla reappears in the Icelandic ranking at #40 with 11 units sold, which could be pre-sales of the new generation.

Previous post: Iceland mid-June 2013: Toyota Land Cruiser and Chevrolet Cruze on fire

Previous month: Iceland May 2013: Toyota places 4 models in Top 5!

One year ago: Iceland June 2012: VW Polo and Suzuki Grand Vitara on top

Full June 2013 Top 50 models and Top 30 All-brands Ranking Tables below.

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Categories: Iceland

Iceland mid-June 2013: Toyota Land Cruiser & Chevy Cruze on fire

June 17th, 2013 No comments

Chevrolet Cruze Iceland June 2013Chevrolet Cruze

* See the Top 30 best-selling models and Top 27 All-brands by clicking on the title! *

Over the first half of June, 507 new vehicles found a buyer in Iceland and given the small size of the market, the Icelandic models ranking is always full of surprises. This time we welcome the Toyota Land Cruiser 150 (aka Prado) in pole position with 34 sales and 6.7% share vs. 4% year-to-date, followed closely by the VW Polo at 33 units and 6.5% (vs. 3.4% YTD) and the VW Golf with 32 sales and 6.3% (vs. 4.7%). The Chevrolet Cruze also jumps up to #4 at 31 units and 6.1% share, more than double its year-to-date level of 3%.

Skoda Rapid Iceland June 2013Skoda Rapid

Further down, notice the Hyundai i20 up 14 spots on May to #7, the Kia Cee’d up 12 to #8, the Skoda Rapid flamboyantly breaking into the Icelandic Top 10 at #9 with 19 sales and 3.7% and the brand’s best-seller over the period, way above the Octavia, down to #19 but still #1 year-to-date… The Suzuki Jimny at #11 and Toyota Corolla at #17 make their reappearance in the Icelandic Top 30. Brand-wise (yes! I now offer you brand rankings for Iceland), Toyota is in the lead with 18.3% of the market ahead of Volkswagen at 16.2% and Chevrolet at 13.6%.

Previous month: Iceland May 2013: Toyota places 4 models in Top 5!

One year ago: Iceland mid-June 2012: Volkswagen and Suzuki lead the charge

Full mid-June 2013 Top 30 models and Top 27 All-brands Ranking Tables below.

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Categories: Iceland

Iceland May 2013: Toyota places 4 models in Top 5!

June 3rd, 2013 2 comments

Toyota Land Cruiser 150 Iceland May 2013Toyota Land Cruiser 150

* See the Top 50 best-selling models by clicking on the title! *

The moment you’ve all been looking for: May data! Now that the sun rays grace the country for longer, Icelandic consumers are flocking to car dealerships en masse: 1,547 new vehicles found a buyer in May which is more than during the first 4 months of the year combined! The Skoda Octavia remains unbeatable and leads the models ranking once again with 129 sales and 8.3%, followed by the Toyota Yaris at 118 units and 7.6% and the Toyota Auris with 76 sales and 4.9%. This podium is identical to the 2013 year-to-date rankings.

The new generation Toyota RAV4 continues to do extremely well at #4 with 70 units and 4.5% and is now #5 year-to-date. The Toyota Land Cruiser 150 is up 29 spots on April to #5, making it 4 Toyotas in the Top 5, the Skoda Superb is up 45 to #8, the Ford Fiesta up 25 to #10, Toyota Avensis up 33 to #17 and the Nissan Micra is up from outside the Top 100 to #18

Previous post: Iceland mid-May 2013: Toyota RAV4 on podium

Previous month: Iceland April 2013: Skoda Octavia and Chevrolet Spark dominate

Full May 2013 Top 50 models Ranking Table below.

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Categories: Iceland

Iceland mid-May 2013: Toyota RAV4 on podium

May 22nd, 2013 1 comment

Toyota RAV4 Iceland May 2013Toyota RAV4

* See the Top 50 best-selling models by clicking on the title! *

With Spring, new car sales flourish again in Iceland: over the first 17 days of May, no less than 739 new vehicles found a buyer in the country which is more than during the entire month of April (634)! No surprise in pole position: the Skoda Octavia reigns supreme with 83 sales and almost 10% market share, reinforcing its year-to-date leadership at 247 units and 9.5%. The Toyota Yaris is also back to its YTD position at #2 with 58 sales and 7.8%, adding up to 154 units and 5.3% in 2013 so far. Another excellent result for the new generation Toyota RAV4, hopping onto the podium at #3 with 48 sales and 6.5% and now #4 year-to-date vs. #24 in 2012.

The Toyota Land Cruiser 150 is up a whopping 30 spots compared to April to #4 at 45 units and 6.1%, the Kia Sportage is up 11 to #5, Toyota Auris up 19 to #6, Kia Rio up 6 to #7 and the Skoda Superb is up a massive 45 ranks to #8 with 23 sales and 3.1%. Other great performers over the period include the Hyundai i10 up 35 spots to #11, Ford Transit Connect up to #17, Toyota Aygo up 57 to #18 and the Nissan Note up 78 to #19.

Previous month: Iceland April 2013: Skoda Octavia and Chevrolet Spark dominate

Previous year: Iceland Full Year 2012: Toyota Yaris #1 for the first time since 2008

Full mid-May 2013 Top 50 Ranking Table below.

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Categories: Iceland

Iceland April 2013: Skoda Octavia & Chevrolet Spark dominate

May 4th, 2013 No comments

Skoda Octavia Iceland April 2013Skoda Octavia

* See the Top 50 best-selling models by clicking on the title! *

New car sales in Iceland are down 13% year-on-year in April to 634 registrations, bringing the year-to-date total to 1,828 units, still up 1% on 2012. 2013 is shaping up to be the year of the Skoda Octavia: the Czech model delivers a second consecutive month at 13%+ market share thanks to another 85 units sold in April, more than double any of its competitors. It is logically also #1 year-to-date with 174 sales and 9.5% share.

Excellent month for the Chevrolet Spark up to 2nd place at 40 units and 6.3%, while the Suzuki Grand Vitara is up 21 spots on March to land on the third step of the podium with 29 sales and 4.6%. The Toyota RAV4 also ups the ante thanks to the new generation to #5 this month at 23 units and 3.6% vs. #24 over the Full Year 2012. Notice also the Dacia Duster holding itself within the Icelandic Top 10 at #9, the Mazda2 up to #2 and the VW Up! up to #21.

Previous post: Iceland mid-April 2013: Skoda Octavia and Suzuki Vitara on top

Previous month: Iceland March 2013: Skoda Octavia sovereign at 14% share

Previous year: Iceland Full Year 2012: Toyota Yaris #1 for the first time since 2008

Full April 2013 Top 50 Ranking Table below.

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Categories: Iceland

Iceland mid-April 2013: Skoda Octavia & Suzuki Vitara on top

April 24th, 2013 4 comments

Skoda Octavia Iceland April 2013Skoda Octavia

* See the Top 30 best-selling models by clicking on the title! *

Over the first 19 days of April, 315 new vehicles found a buyer in Iceland. Leader in March, the Skoda Octavia continues to dominate the ranking over the period thanks to 30 sales and 9.5% share. It is now followed by the Suzuki Grand Vitara at 23 units and 7.3% and the Toyota Yaris with 20 sales and 6.3%. Notice also the VW Caddy at #5, the Chevrolet Spark up 14 spots on last month to #6, the Kia Rio up 7 to #7, the Subaru Forester up 17 to #15 and the Toyota Hilux up to #22.

Previous month: Iceland March 2013: Skoda Octavia sovereign at 14% share

Previous year: Iceland Full Year 2012: Toyota Yaris #1 for the first time since 2008

Full mid-April 2013 Top 30 Ranking Table below.

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Categories: Iceland

Iceland March 2013: Skoda Octavia sovereign at 14% share

April 9th, 2013 No comments

Skoda Octavia Iceland March 2013bSkoda Octavia

* See the Top 50 best-selling models by clicking on the title! *

537 new vehicles found a buyer in Iceland in March and there is one standout winner this month: the Skoda Octavia with 74 sales and 13.8% share! This figure alone would have nearly enabled it to rank #1 year-to-date, and with 15 units added from January and February the Octavia is sovereign in 2013 so far at 89 sales and 7.5% market share. The Chevrolet Captiva also excels at #2 both this month at 23 units and 4.3% and year-to-date with 77 sales and 6.4%.

The VW Golf is up 4 spots on last month to round up the podium at 21 units and 3.9%. Other great performers this month in Iceland include the Hyundai Santa Fe up one further rank to #5, the Ford Focus up 15 to #5, Dacia Duster up a massive 63 spots to #6 with 16 units and 3% and the Skoda Rapid landing directly at #27 with 6 units sold for its first month in market.

Previous post: Iceland mid-March 2013: Skoda Octavia takes of at 14% share!

Previous month: Iceland February 2013: Chevrolet Captiva takes the lead

Full March 2013 Top 50 Ranking Table below.

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Categories: Iceland

Iceland: More detailed Historical Data now available

March 17th, 2013 No comments

The Toyota Yaris was #1 in Iceland from 2005 to ’08 and in ’12. Pic by dadiolli, all rights reserved.

* Click on the title for the direct links to 12 Historical posts! *

Iceland is without a doubt one of the car markets that suffered the most from the 2008-2009 financial crisis, with sales going from 19,316 in 2007 to 2,750 in 2009 when the market contracted by as much as 89% year-on-year in some months… Thanks to a tip from Alex I now have much more detailed info on the best-selling models in Iceland since 2001. If you have any info prior to 2001 please ensure you get in touch by commenting on this article on filling up the ‘Contact’ page above. From 2005 to 2008 there is a Top 100 models ranking available and from 2009 to 2012 a Top 60/80, much better than the Top 3 or 10 I had originally!

#1 in 2009, the Suzuki Swift broke at least 8 consecutive years of Toyota domination.

Overall Toyota has controlled the Icelandic market for most of the last decade, placing one of its models in pole position for 9 of the last 12 years: the RAV4, Land Cruiser, Corolla and Yaris. It even had 5 models in the Top 6 from 2004 to 2006! But this domination has been weakening of late, with the Suzuki Swift taking the lead in troubled 2009, later passed by the VW Polo then the Skoda Octavia. In 2012 the Yaris resumed Toyota’s winning streak after a 4 year absence at the highest level.

Iceland is the only European country where the Toyota Tundra was widely available.

Iceland is a fascinating car market with potentially one of the world’s strongest share of SUV and 4WD vehicles: 19 of the Top 30 best-sellers in 2008 belonged to these two categories! Historically, Japanese brands have done well in the country, with Subaru a regular performer. Another particularity of the Icelandic car market is the presence of a lot of US models not otherwise (widely) available in Europe like the Ford Explorer, Expedition, Edge and F-Series, various Lincoln or GMC gas guzzlers or the Toyota Tundra and Tacoma. This is due to the country’s location halfway between Europe and America which makes it a little easier to export US models there.

See the direct links to 12 Iceland Historical posts below.

Iceland Historical Data:

Iceland 2001-2002: Toyota RAV4, Yaris and Corolla on top

Iceland 2003: Toyota Land Cruiser takes the lead

Iceland 2004-2005: 5 Toyotas in Top 6, Corolla then Yaris #1

Iceland 2006-2007: Toyota Yaris reigns

Iceland 6 months 2008: Toyota Yaris and Land Cruiser dominate

Iceland 2008: Toyota Yaris and Land Cruiser head to head

Iceland 2009: Suzuki Swift and Subaru Legacy top dismal market

Iceland 7 months 2010: VW Polo in pole position

Iceland 2010: VW Polo shoots up to first place

Iceland 2011: Skoda Octavia takes the lead

Iceland 2012: Toyota Yaris #1 for the first time since 2008

Iceland 2013: Skoda Octavia reclaims pole position

Sources: Interautonews up until 2004, us.is afterwards. Many thanks to Florian and Alex for the tips!

Ford F-150 in Reykjavik, Iceland August 2008

Categories: Iceland

Iceland mid-March 2013: Skoda Octavia takes off to 14% share!

March 16th, 2013 No comments

2013 Skoda Octavia Iceland March 20132013 Skoda Octavia

* See the Top 25 best-selling models by clicking on the title! *

We welcome the first March data on BestSellingCarsBlog with mid month sales now available for Iceland. 260 new vehicles found a buyer in the country over the period and one model stands out head and shoulders above the competition: the Skoda Octavia, up to an out-of-this-world 13.8% market share thanks to 36 sales, potentially the combined effect of the previous generation being in runout mode and the new one arriving in dealerships. The Octavia sold in 15 days twice as much as it did over the first 2 months of this year and now ranks #4 year-to-date.

Hyundai Santa Fe Iceland March 2013Hyundai Santa Fe

The Hyundai Santa Fe is up to a brilliant 2nd place at 16 units and 6.1%, followed by the Dacia Duster up a huge 66 spots on February to land on the third step of the podium with 15 sales and 5.7%. Leader last month, the Chevrolet Captiva is down to #4 over the period but climbs to #1 year-to-date at 66 units and 5.5%. Other great performers include the Hyundai i30 up 39 ranks to #5, Honda CR-V at #8, Chevrolet Orlando up 69 to #10 and Skoda Fabia up 47 to #16. Finally the Skoda Rapid makes its first appearance in the Icelandic ranking at #25.

Previous month: Iceland February 2013: Chevrolet Captiva takes the lead

Full mid-March 2013 Top 25 Ranking Table below.

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Categories: Iceland