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Europe January 2015: Corsa and Qashqai shoot up, Yaris in Top 10

February 20th, 2015 No comments

Toyota Yaris Europe January 2015. Picture courtesy largus.frThe Toyota Yaris is among Europe’s Top 10 for only the third time ever.

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The European new car market accelerates its recovery in January at +6% to 1.028.796 units. Encouragingly, the Top 6 largest markets on the continent are all up year-on-year, with Spain faring the best at +28%. Among the Top 10 brands, Volkswagen (+8%), Renault (+12%), Mercedes (+14%) and Opel (+15%) outperform the market. Fiat is back up to #9, its first time in the European Top 10 since June 2014, while Toyota breaks an even longer drought (15 months, first time since September 2013) at #10.

Opel Corsa Europe January 2015Opel Corsa sales are up 49% year-on-year Europe-wide thanks to the new model.

In the models ranking, below the VW Golf, the VW Polo overtakes the Renault Clio to make it a Volkswagen 1-2, while the Opel Corsa is boosted 49% year-on-year by the new generation to 5th place and 21,225 registrations. The Nissan Qashqai, also with a new model now well established, is up 42% to #6 and 18,163 deliveries. Only once did the Qashqai rank better in Europe: in February 2013 (#5), it also ranked #6 in July 2014. While we welcome back the Peugeot 208 (+3 on December to #8) and Audi A3 (+6 to #9), the big event in January is the Toyota Yaris cracking the European Top 10 for the only third time ever after March 2012 and September 2012, and the first time for this generation.

Previous post: Europe Full Year 2014: Discover the Top 360 All-models and All-brands

Previous month: Europe December 2014: Peugeot 308 breaks ranking record again

One year ago: Europe January 2014: Audi A3 and Skoda Octavia shoot up

Full January 2015 Top 10 models below.

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Categories: Europe

Europe Full Year 2014: Discover the Top 360 All-models & All-brands

February 4th, 2015 No comments

Small SUV Europe 2014. Picture courtesy of autozeitung.de2014 is the year of the Small SUV in Europe: Renault Captur (+91% to #15), Peugeot 2008 (+125% to #23) and Opel Mokka (+79% to #29) all impress, only the Ford Ecosport disappoints.

* See the Top 360 All-models and Top 60 All-brands by clicking on the title *

Complete European sales data in now available for the Full Year 2014. As we have described earlier, the Top 10 brands is unchanged on a year ago, with Renault (+9%) and Opel (+7%) faring the best above Peugeot and Mercedes (+6%). Larger increase can be spotted just outside the Top 10 however: Skoda and Nissan are both up 13% and in the case of the German-Czech manufacturer, an annual Top 10 ranking is in the cards for 2015. Once again, low-cost French-Romanian brand Dacia wins the ‘most improved’ contest in the Top 25 thanks to sales up a very vigorous 25% to 362,520 units, overtaking Kia to rank #15 overall.

Maserati Ghibli Europe 2014Mainly thanks to the Ghibli, Maserati sales are up 268% in Europe in 2014.

Further down, notice the excellent performances of Seat (+14%), Volvo (+10%), Mazda (+18%), Mitsubishi (+24%), Porsche (+22% thanks to the Macan) and, most impressive of all, Jeep up 68% to #29 and 40,453 sales. Tesla improves by 121% over 2013 to reach the 34th place with 8,868 sales while Maserati enjoys the tremendous success of the Ghibli, gaining a huge 268% on 2013 to rank #36 with 5,734 units. Notice also Infiniti and Dodge each up 79%, Great Wall up 73% to a still minuscule 493 sales and Saab back up to #52 thanks to a couple of hundred Swedish sales.

Nissan Qashqai Europe 2014. Picture courtesy of largus.frBack to #8: the Nissan Qashqai

Refined nameplate sales figures mean one change in the 2014 Top 10 models: the Nissan Qashqai reclaims the 8th spot it already held in 2013 with a tiny 87 sale-advantage over the Skoda Octavia, knocked down to #9 which is still the nameplate’s best-ever ranking and its first time in the annual European Top 10. The Audi A3 stays 10th but drops below the 200,000 unit-mark to 199,537. The heroes of the year are small SUV – or more aptly named crossovers: for their first full year of sales the French superstars continue to redefine this segment: the Renault Captur is up 91% to #15 and dipped into the monthly Top 10 twice:  in June when (#7) and December (#9) and the Peugeot 2008 is up 125% to #23 but seems to have plateaued and will struggle to break the Top 10 in this generation’s life. Different story for the Opel Mokka which keeps improving two years after launch: it outsold the Astra for the first time in November, hit a record #14 in December and finishes the year up a beautiful 79% to #29.

Seat Leon Europe 2014. Picture courtesy largus.frRecord year for the Seat Leon in Europe.

The compact car category has also seen some interesting moves this year: the Peugeot 308, boosted by the new generation elected 2014 European Car of the Year, is inside the Top 10 during the last two months of the year and finished 2014 at #16 with sales up 62% to 161,520 units. It should overtake the 208 to become the brand’s best-seller in Europe over the Full Year 2015. A few spots below, not only does Volkswagen signs outstanding performances with the VW Golf, Audi A3 and Skoda Octavia, it also does so with the Seat Leon, whose last generation is lifting the nameplate to never-seen before heights: up 57% to #21. Notice also the Dacia Sandero up 14% to #20 and the Mercedes C-Class up 16% to #22 but destined to a much higher FY 2015 ranking.

Dacia Duster Europe 2014. Picture courtesy of largus.frDacia Duster sales are up 46% in Europe in 2014.

Two SUVs lodge their best-ever European annual volume inside the Top 50: the Dacia Duster is up 46% to 127,708 sales and the Ford Kuga makes its first appearance in a year-end Top 50 at #49 thanks to sales up 31%. The VW Golf Sportsvan is the most popular new nameplate on the continent this year, landing at #64 but aiming at the compact MPV category lead for 2015 – currently held by the Citroen C4 Picasso with sales up 36%. The Mercedes GLA (#98), Peugeot 108 (#116), Citroen C4 Cactus (#118) and BMW 2 Series (#122) follow.

Previous post: Europe December 2014: Discover the Top 50 best-sellers

Previous FY2014 post: Europe Full Year 2014: Sales up for the first time in 7 years

Previous month: Europe 11 months 2014: Discover the Top 357 models and all brands

One year ago: Europe Full Year 2013: Discover the Top 353 models and all brands

Full Year 2014 Top 360 All-models and Top 60 All-brnds vs. Full Year 2013 figures below.

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Europe December 2014: Now with the Top 345 models and All-brands

February 2nd, 2015 No comments

Opel Mokka Europe December 2014. Picture courtesy larevueautomobile.comThe Opel Mokka reaches a best-ever #14 European ranking in December…

* See the Top 345 All-models and Top 58 All-brands by clicking on the title *

After exploring the Top 10 brands and models for December, it is now time to look at complete rankings. Brand-wise, Nissan (+30%), Seat (+21%), Mini (+43%), Smart (+65%) and Jeep (+193%) all impress in the Top 30. Outside the familiar Top 10, the Opel Astra is back up 7 spots on a particularly weak month of November to #12, however its stablemate the Opel Mokka is following closely, up 86% year-on-year to beat the European ranking record it set last month and lift it to #14. The Mercedes C-Class is a little further from the Top 10 than last month by still reaches a very respectable 13th place with sales up 76% on December 2013 vs. #19 for the BMW 3 Series and #37 for the Audi A4.

Seat Leon Europe December 2014. Picture courtesy automobile-magazine.fr…As does the Seat Leon up to #18.

The Seat Leon continues its incredible run in Europe, boosted by a very strong performance in Germany: it is up another 46% year-on-year in December to #18, simply the nameplate’s best-ever ranking on the continent. The Mini, now helped by a 5-door variant, more than double the nameplate’s sales year-on-year (+102%) to land at #22, the Volvo V40 is up 18 ranks on November to #30, the VW Golf Sportsvan is back into its category lead at #32 (vs. #35 for the Renault Scénic and #41 for the Citroen C4 Picasso), the Ford Kuga is up 31% to #40, the BMW 2 Series up 11 ranks to #64 and the Citroen C4 Cactus up one to #66.

Jeep Renegade Europe December 2014. Picture courtesy of largus.frFirst European Top 100 ranking for the Jeep Renegade in December.

As far as recent launches are concerned, the Jeep Renegade lodges its very first European Top 100 ranking in December, up 27 spots to #91, the Nissan Pulsar is up 14 ranks to #110, the Smart Forfour up 36 to #114, the BMW X4 up 3 to #128 but the Ford Ecosport is already down 11 on November to #136.

Previous post: Europe Full Year 2014: Sales up for the first time in 7 years

Previous December post: Europe December 2014: Peugeot 308 breaks ranking record again

Previous month: Europe November 2014: Opel Mokka above Astra for the first time

One year ago: Europe December 2013 All models: Renault Captur misses Top 10 for 200 sales!

Full December 2014 Top 345 All-models and Top 58 All-brands below.

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Europe Full Year 2014: Sales up for the first time in 7 years Volkswagen Golf leads, Skoda Octavia & Audi A3 break into Top 10

January 22nd, 2015 No comments

Skoda Octavia Europe 2014. Picture courtesy of largus.frFirst annual Top 10 ranking in Europe for the Skoda Octavia…

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The Top 360 All-models and Top 60 All-brands are available here

Finally! After 7 consecutive years of decline, new car sales in Europe are back into positive territory in 2014 at +5% to 12.995.397 registrations, topping off a full 12 months of year-on-year gains. The Top 5 largest markets are all up year-on-year: Germany (+3%), UK (+9%), France (+0.3%), Italy (+4%) and Spain (+20%) and 24 out of 29 markets are in positive. We are still far from the heydays of 16-17 million sales but at least the market has bottomed out and looks set to continue to increase, albeit discreetly, in 2015. The world has changed since the last time the European new car market was growing: with a predicted 25 million units in 2015, the Chinese will soon weight twice that of Europe… Read also my 2013 analysis STRATEGY: Europe: Will the new car market ever grow again?

Audi S3…and also for the Audi A3.

All Top 10 manufacturers progress year-on-year, with Volkswagen leading the pack by far at 1.61 million sales (+4%) followed by Ford at 0.96 million (+4%). Opel/Vauxhall, now rid of Chevrolet, improves by 7% while the Top 2 French manufacturers, Renault (+9%) and Peugeot (+6%), both outperform the market. The three premium Germans slow down their growth to all evolve roughly like the market and keep their position: Audi is up 4%, BMW up 5% and Mercedes up 6%. Citroen (+1%) and Fiat (+2%) underperform and were both outsold by Skoda (#11 at +13%) during the last months of the year. One of the two, more likely Citroen as Fiat will benefit from the arrival of the 500X, will disappear from Europe’s Top 10 in 2015.

VW Golf Europe 2014. Picture courtesy of largus.frThe VW Golf extends a stretch of 57 consecutive months at #1 in Europe.

In the models ranking, the VW Golf is crowned for the 7th consecutive year and the 27th time in the past 32 years starting in 1983 with sales up 11% to 520,958 – its best annual tally since 2009. The Golf was never outsold this year, extending a stretch of 57 consecutive months in the European pole position: the last time it did not rank #1 in Europe is March 2010. The Golf has now held the #1 spot during 85 out of the past 100 months, and managed to double the sales of the #2 model for the first time ever in August. The Ford Fiesta, Renault Clio, VW Polo and Opel Corsa follow, all holding onto their 2013 ranking and all growing exactly like the market at +5%. The Ford Focus at #6 and Peugeot 208 at #7 are the only two nameplates in the Top 10 to lose ground vs. 2013.

RENAULT CAPTUR 1.5 dCi 90chThe Renault Captur broke into the monthly Top 10 for the first time in June.

In sync with their record rankings in Germany this year, both the Skoda Octavia (#8, then corrected to #9) and Audi A3 (#10) lodge their first-ever annual European Top 10 ranking in 2014. Both nameplates are now regulars in the monthly Top 10 and these achievements are the fruit of a steady sales progression throughout the years. The Skoda Octavia finishes the year up 22% to 206,362 units, ranking inside the monthly Top 10 nine times out of 12, and even though it didn’t beat its #5 monthly ranking record from October-November 2013, it did rank #6 five times this year. A testimony to the Octavia’s new generation sales surge over the past couple of years: it ranked inside the monthly European Top 10 only once between 1996 and 2012, 4 times in 2013 and 9 times in 2014.

Fiat 500 Europe 2014. Picture courtesy of largus.fr…as did the Fiat 500 in March.

The Audi A3 is following a very similar trajectory: not a single Top 10 ranking between 1996 and 2012, 3 times in 2013 and 9 times in 2014, peaking at a best-ever #6 in May (also reached in August 2013) and ranking #8 for four consecutive months between August and November. The A3 finishes the year up 19% to 200,157 units at #10 overall. The Octavia and A3 replace the Opel Astra and BMW 3 Series in the European Top 10 this year.

Peugeot 308 SW vs VW Golf SWThe Peugeot 308 should be inside the annual Europe Top 10 in 2015.

Two models broke into the monthly European Top 10 for the very first time in 2014: the Renault Captur did so flamboyantly in June when it hit #7 and again in December (#9) while the 7-year-old Fiat 500, pushed by record UK sales, pointed its retro bonnet at #10 in March (record volume at 21,990 units) and again in June and September. The new generation Peugeot 308 for its part broke the nameplate’s European ranking record twice, lifting it to#9 in November and #8 in December. Just below, the VW Tiguan hit a best-ever #12 in April and could be in for a monthly Top 10 ranking when the new generation arrives.

Previous post: Europe December 2014: Peugeot 308 breaks ranking record again

One year ago (Top 10): Europe Full Year 2013: Renault Clio on podium for first time in 7 years

One year ago (complete): Europe Full Year 2013: Discover the Top 353 models and all brands

Two years ago: Europe Full Year 2012: Nissan Qashqai in Top 10 for the first time

Full Year 2014 Top 10 models and brands Rankings vs. Full 2013 figures below.

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Europe December 2014: Peugeot 308 breaks ranking record again

January 22nd, 2015 2 comments

Peugeot 308 Europe December 2014. Picture courtesy of largus.frThe Peugeot 308 is up to a best-ever 8th place in December

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The European new car market delivers a 16th consecutive month of year-on-year gains in December at +5% to 997,210 registrations, bringing the final 2014 tally to just below 13 million units, also up 5% on 2013. Brand-wise, below Volkswagen shy at just +2%, Renault overtakes Ford to rank 2nd overall thanks to sales up 8% and a 7.6% market share, almost one percentage point above its 2014 level, while Opel/Vauxhall remains in 4th place. Peugeot (+8%), BMW (+12%) and most of all Mercedes (+17%) also shine whereas Audi drops to #8 and #3 premium at +2%. Skoda (-1%) and Citroen (-4%) disappoint.

Renault Captur Europe December 2014. Picture courtesy of largus.frThe Renault Captur is inside the European Top 10 for the 2nd time ever.

The VW Golf is once again the best-selling nameplate on the continent and has now stabilised at +1% year-on-year to 37,265 sales. The Renault Clio (+8%) and VW Polo (-2%) exchange positions compared to November, with the Ford Fiesta (-10%) only 21 units above the Opel Corsa (+8%). Thanks to sales up 9% in 6th position, the Skoda Octavia overtakes the Nissan Qashqai (+22%) year-to-date to rank #8. The Renault Captur brilliantly lodges its 2nd ever European Top 10 ranking at #9 with 15,359 units (+14%) after the #7 it reached last June.

Mercedes C-Class Europe December 2014. Picture courtesy of largus,frMercedes sales are up 17% in December.

But the best performance of the month in the European Top 10 is once again delivered by the Peugeot 308. After breaking the nameplate’s ranking record last month at #9, it does so again in December at #8 with sales up 76% year-on-year to 15,412. This way the 308 outsells the Opel Astra for the third consecutive month, and the Peugeot 208 – kicked out of the Top 10 for the first time since June 2012 – for the 2nd time in a row. This is the highest European ranking hit by a compact Peugeot since the 307 in July 2006.

Previous post: Europe 11 months 2014: Discover the Top 357 models and all brands

Previous month (complete): Europe November 2014: Opel Mokka above Astra for the first time

Previous month (Top 10): Europe November 2014: Peugeot 308 breaks ranking record at #9

One year ago: Europe December 2013: VW Golf up 64%, Skoda Octavia up 53%

Full December 2014 Top 10 models and brands Ranking Tables below.

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Europe 11 months 2014: Discover the Top 357 models & all brands

January 18th, 2015 No comments

Lamborghini Huracan Europe November 2014. Picture courtesy of caranddriver.comThe Hurácan lifts Lamborghini sales up 29% this year in Europe.

* See the Top 62 All-brands and Top 357 models by clicking on the title *

Time for the last year-to-date update for the 2014 European market, on track to lodge its first year-on-year gains in 7 years at 11.945.609 registrations after 11 months vs. 11.346.647 a year ago (+5%). This return to form for new car sales in Europe is illustrated by the fact that all Top 20 manufacturers register year-on-year volume improvements. Volkswagen and Ford top the brands ranking but grow slightly slower than the market at +4%, while Opel (+8%), Renault (+9%) and Peugeot (+6%) outpace it. Premium German brands all evolve at record heights: Audi is up 4% to 675,177 sales, BMW up 5% to 615,409 and Mercedes up 5% to 605,316. Citroen and Fiat round up the Top 10 but are threatened by Skoda up a fantastic 14% in 11th place, spending most of the 2nd half of the year in the Top 10.

Infiniti Q50 Europe November 2014Infiniti is selling twice as many cars in Europe this year than in 2013.

Dacia remains the best performing mass marque across the continent, with sales up an indecent 28% on 2013 to 334,407, securing the low-cost brand a spot inside Europe’s Top 15 for the first time in its history. Seat (+13%), Volvo (+11%) and Mazda (+20%) also benefit from a renewed range and dynamic sales. Further down, notice (in order of sales) Mitsubishi up 32%, Porsche up 21%, Jeep up 55%, Tesla up 181%, Maserati up 306% and Infiniti up 95%. In the bad news aisle, Smart is down 20% but should return in black shortly with the new Fortwo and Forfour, Subaru is down 15% and Chevrolet takes a bow at a logical -72% in 29th position.

Ford Kuga Europe November 2014The Ford Kuga breaks into the European year-to-date Top 50 this month.

Readjusted figures mean the Top 10 models look slightly different from our last November update: the Audi A3 replaces the Skoda Octavia at #9 and gives the Nissan Qashqai at #8 a little more room to breathe, with the 3 nameplates respectively adding up to 186,783 (+20%), 186,243 (+23%) and 188,448 units after 11 months. December will decide of the final order. The Fiat 500 keeps pushing just outside the Top 10, up 14% to #11, while the Toyota Yaris passes the BMW 3 Series to rank #14 and the Fiat Panda overtakes the VW Passat to #18. The Mercedes C-Class is up to #23, the Dacia Duster up to #28, Opel Mokka up to #31, Nissan Juke up to #39 and the Ford Kuga makes its entrance inside Europe’s Top 50 at #49 with 78,582 sales, up a stunning 31% on 2013.

Bentley Continental Flying Spur Europe November 2014587 Bentley Continental Flying Spur found a buyer in Europe so far this year.

The VW Golf Sportsvan leads the all-new entrants at #77 with 50,340 sales, with the Mercedes GLA the only other new nameplate inside the Top 100 at #98 and 40,243 units. These two superstars are followed by the Peugeot 108 at #119, Citroen C4 Cactus at #121, BMW 2 Series at #133, Porsche Macan at #156, Ford Ecosport at #166, BMW X4 at #187, Mercedes V-Class at #188, Nissan Pulsar at #218 and Jeep Renegade at #232. In the luxury aisle, notice the Maserati Ghibli at #235 with 3,984 sales, the BMW i8 at #279 with 905 deliveries, Bentley Continental Flying Spur at #290 with 587 units and the Lamborghini Huracan at #318 with 199 sales.

Previous post: Europe November 2014: Opel Mokka above Astra for the first time

Previous month: Europe 10 months 2014: Now with Top 355 models and all brands

One year ago: Europe November 2013: Skoda Octavia confirms best-ever #5

Full 11 months 2014 Top 62 All-brands and Top 357 models below.

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Europe November 2014: Opel Mokka above Astra for the first time

January 18th, 2015 No comments

Opel Mokka Europe November 2014. Picture courtesy of autobild.deThe Opel Mokka outsells its stablemate the Astra Europe-wide for the first time.

* See the Top 55 best-selling brands and Top 342 models by clicking on the title *

After detailing the Top 10 models and brands across Europe and just before revealing December and Full Year 2014 figures, as is the tradition on BSCB we explore complete European data. In the brands ranking, below the familiar Top 10 Nissan is up 20% at #13, Dacia slows down its growth at +9% but passes Kia to #15, Seat is up 10% at #17, Volvo up 8% at #18 and Mini up 12% at #19. Further down, Jeep is up 114% to pass Porsche (+36%) and Alfa Romeo to #26 vs. +55% YTD thanks to the Renegade already accounting for 46% of its sale, Jaguar is up 20%, Ssangyong up 62%, Maserati up 106%, Infiniti up 128%, Ferrari up 55% and Lamborghini up 92% thanks to the Huracan representing 58% if its sales.

Toyota Yaris Europe November 2014With the new model, the Toyota Yaris is getting back closer to the Europe Top 10.

Confirming information outlined in the previous November European update, just as the Peugeot 308 breaks its monthly ranking record at #9, the Mercedes C-Class misses out on a first-ever monthly Top 10 ranking for just 167 sales at 14,566 units (+61%) vs. 14,733 (-6%) for the Peugeot 208. It’s only a matter of time before the C-Class places among the continent’s 10 favourite nameplates. The Toyota Yaris (+12%), Renault Captur (+16%) and Fiat Panda (+15%) all lodge solid results. In a sign of changing times, the Opel Mokka outsells its stablemate the Astra for the very first time Europe-wide, up 132% to 12,371 units at #18 vs. 12,183 for the ageing compact, down a harsh 16% year-on-year. A bit less than a year ago in December 2013 the Mokka ranked #45 vs. the Astra at #10 so this passing of relay has occurred in the past few months when the Mokka has kept improving almost two years after its original launch.

BMW 2 Series Europe November 2014First European Top 100 ranking for the BMW 2 Series.

The Dacia Duster is up 95% to #22 and 11,138 sales, the Seat Leon up 42% to #23, the Mini up 32% to #31, Hyundai i20 up 27% to #39, Renault Twingo up 28% to #42, Ford Kuga up 22% to #47 and the VW Golf Sportsman is down 18 spots on October to #40 with 7,511 deliveries, in-between the Citroen C4 Picasso (7,695) and Renault Scénic (7,373). Among recent launches, note the Peugeot 108 up 8 ranks on last month to #55, the Citroen C4 Cactus up two to #67 and now frankly above the C4 (-38% to #99), the BMW 2 Series up 28 to #75, its first Top 100 European ranking thanks to the Active Tourer, the Jeep Renegade up 35 spots to #118, Nissan Pulsar up 16 to #124 and the Smart Forfour up 137 to #150.

Previous post: Europe November 2014: Peugeot 308 breaks ranking record at #9

Previous month: Europe October 2014: Now with Top 345 models and Top 54 brands

One year ago: Europe November 2013: Skoda Octavia confirms best-ever #5

Full November 2014 Top 55 brands and Top 342 models below.

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Europe November 2014: Peugeot 308 breaks ranking record at #9

December 19th, 2014 No comments

Peugeot 308 Europe November 2014The new generation lifts the 308 nameplate to never-seen before heights in Europe.

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New car sales in Europe celebrate 15 consecutive months of year-on-year gains in November at +1.3% to 989,667 deliveries, the dynamism of Spain (+22%), the UK (+8%) and Italy (+5%) more than compensating for the apathy of France (-3%), Germany (-2%) and the Netherlands (-20%). The year-to-date total now stands a couple of thousands units below 12 million, up 5.3% on 2013. The Top 10 most popular brands are still up year-to-date, however Ford (-7%), Skoda (-1%) and Citroen (-8%) retreat in November whereas all the German premium brands outperform the market: BMW is up 8%, Mercedes up 7% and Audi up 4%. Renault is above Opel/Vauxhall at #3 for the second month in a row but remains at #4 year-to-date.

Nissan Qashqai Europe November 2014. Picture courtesy of largus.frNissan Qashqai sales are up 19% year-on-year in November in Europe.

In the models ranking, the main event this month is the arrival inside the Top 10 of the Peugeot 308, lifted by its much-improved new generation and a very successful station wagon variant, up to #9 thanks to sales up 71% YOY to 14,996 units. This is the first time the 2nd generation 308 manages a European Top 10 ranking and the best-ever monthly ranking for the 308 nameplate, its previous best being #10 hit in June and July 2009 with 23,786 and 21,500 sales respectively. It is also the first time the 308 outsells its rival the Ford Focus in Europe, and the second month in a row it outsells the Opel Astra. In other significant news for Peugeot, the 308 (#9) also outsells its stablemate the 208 (#10) this month. The last time the 30- was Peugeot’s best-seller above the 20-  was during the 206-207 changeover, when the 307 successively outsold both the outgoing 206 and the upcoming 207 for a period of 4 months between April and July 2006. Note the 307 nameplate was immensely more successful for Peugeot than the 308 has been to-date, peaking at #3 overall over the Full Year 2004 with over 450,000 sales.

Mercedes C Class Europe November 2014The Mercedes C-Class just missed out on a historical European Top 10 ranking this month.

The rest of the Top 10 models sees some significant moves: the VW Polo is up 12% YOY to stay in 2nd place below the VW Golf, the Ford Fiesta crumbling apart at -19% in 4th place and the Nissan Qashqai up a beautiful 19% but now only 13 (!) units above the Skoda Octavia year-to-date. JATO Dynamics also announced that the Mercedes C-Class just missed out on a Top 10 ranking this month with sales up 61% year-on-year. The C-Class has never ranked inside the monthly European Top 10 in the past decade, so this would have been a momentous event, that could still occur in the coming months given how early on it is in the new generation C-Class’s career. The last time the C-Class’ rivals ranked within the European Top 10 was in January 2014 for the BMW 3 Series and August 2012 for the Audi A4. Finally, boosted by the new model and the addition of a 5-door variant, the Mini is up 44% YOY while the Seat Leon continues its impressive run at +43%.

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Full November 2014 Top 10 models and brands Ranking Tables below.

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Europe 10 months 2014: Now with Top 355 models & All brands

December 12th, 2014 No comments

Mini Cooper Europe October 2014Thanks to the new generation, the Mini is back inside the European YTD Top 50 this month.

* See the Top 355 best-selling models and Top 60 brands by clicking on the title *

Quick Year-to-date update for Europe after 10 months so far in 2014, outlining the main ranking changes compared to the 9 months charts. No change in the Top 20 brands ranking, with Mercedes inching every slightly closer to BMW but not enough to really threaten the Bavarian manufacturer. Thanks to the success of the Macan, Porsche (+20%) passes Smart (-20%) in the middle of a complete range replacement with the all-new Fortwo and Forfour to rank #27 with 45,427 sales, and Jeep lifted by the Cherokee and Renegade breaks into the Top 30 thanks to sales up 48% to 28,927 units, knocking Subaru down to #31. At the tail end of the ranking, Bugatti passes Buick with 12 sales so far this year.

Fiat 500 Europe October 2014. Picture courtesy of largus.frFiat 500

In the models ranking, there are no changes inside the year-to-date Top 10 compared to last month although both the Audi A3 and Skoda Octavia are coming dangerously close to the Nissan Qashqai for the #8 spot overall. The race will be tight in the last couple of months of 2014. Just outside the Top 10, things are a-changing: the Fiat 500 overtakes the Opel Astra to rank #11, confirming 2014 will be the first year the Astra nameplate isn’t among the 10 best-sellers in Europe. It is a momentous event as the Astra was #1 Europe-wide as recently as 2006… Further down, the Peugeot 308 is up one notch to #16, the Seat Leon (#22), Renault Mégane (#23) and Citroen C3 (#24) all pass the BMW 1 Series handicapped by the arrival of the 2 Series, the Mercedes C-Class (#26) and VW Up (#28) exchange positions vs. last month, the Mercedes A-Class passes the Citroen C4 Picasso to #31 and the Mini jumps 5 spots to reclaims its place in the European Top 50 at #47.

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One year ago: Europe October 2013: Discover the Top 333 best-selling models!

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Categories: Europe

Europe October 2014: Now with Top 345 models & Top 54 brands

December 5th, 2014 No comments

VW Golf Sportsvan Europe October 2014. Picture courtesy of largus.frThe VW Golf Sportsvan is only 428 sales off a European Top 20 ranking in October.

* See the Top 345 models and Top 54 brands by clicking on the title *

After the Top 10 rankings for October, as is the tradition on BSCB we now have access to much more detailed brands and models rankings for the European continent (28 countries, listed at the end of the data tables). As a reminder, overall sales are up 7% year-on-year in October to 1.12 million units. We have already covered the main events in the Top 10, being the VW Polo up an impressive 27% on October 2013, the Opel Corsa up 24% thanks to runout rebates and the Peugeot 308 missing out on a Top 10 ranking for just 117 units instead of the 239 originally reported. This month we inaugurate a new format where we highlight 3 main events happening outside the monthly Top 10 in the models ranking.

1. VW Golf Sportsvan smashes Golf Plus scores, segment #1

For its 5th full month of sales, the VW Golf Sportsvan is up 14 spots on September to break its ranking record at #22 with a best-ever 12,203 units, only 428 sales off the Top 20. These score are spectacular and way above what the Golf Plus managed during its 10 year-career. The Golf Plus peaked at an annual #36 ranking in 2006 with 128,137 sales, but never threatened the Renault Scénic or even Citroen Xsara Picasso then C4 Picasso for the supremacy in the compact MPV segment in Europe. In October, the Golf Sportsvan outsells all its competitors in the compact MPV segment for the 2nd month running, and by far: the Scénic ranks #34, the C4 Picasso #37, the Ford C-Max #52, the Peugeot 3008 #56, the Mercedes B-Class #70 and the BMW 2 Series #103 although Active Tourer sales are not separated from the coupé yet. The annualised sales rate for the Golf Sportsvan in October is 135,000 sales, better than any Golf Plus year since the launch of the nameplate in 2005. Lastly it is very important to note that the Golf Sportsvan success has not impacted Golf sales negatively so far (+5%) however the Touran is hit hard (-34%).

VW Golf Plus annual sales in Europe:

(2014: 10 months Golf Plus+Sportsvan)

Year Ranking Sales
2005 47 106,075
2006 36 128,137
2007 46 102,453
2008 52 89,459
2009 40 105,689
2010 49 84,290
2011 50 84,263
2012 62 68,453
2013 64 61,712
2014 74 49,079

Mercedes C Class Europe October 2014. Picture courtesy of largus.frThe Mercedes C-Class leads its segment again in October

2. Mercedes C-Class above the BMW 3 Series for the 2nd straight month

Thanks to the new model which has won outstanding praise from the specialised press worldwide, the Mercedes C-Class manages to outsell its direct competitor the BMW 3 Series for the 2nd month in a row. It leads its segment at a shiny 16th place with 13,678 sales, up 39% on October 2013 after ranking #13 in September (+23%). The BMW 3 Series suffers as a result at -20% to #18 and 12,931 units after ranking #15 last month (-30%), and also is disadvantaged by a sales transfer to the 4 Series which replaces its coupe/cabriolet variant. The 4 Series has been a very successful launch at #73 in October (5,066 sales) and #82 so far in 2014 (44,537 units). The Audi A4 is out of the race at #30 even though its sales are up 3% YOY, with the new generation due next year. Year-to-date however the BMW 3 Series keeps the lead at #13 with 146,280 deliveries (-16%) vs. #26 and 108,812 units (+7%) for the C-Class and #29 and 105,985 (-3%) for the A4. How far up can the C-Class go in 2015? Depending of how it is affected by the A4 relaunch, it could well break into the FY2015 overall Top 15. If that happens, it would only be the third time it does so since the Mercedes 200/300 Series was relaunched as the C-Class in 1993: it ranked #13 in 2001, #14 in 1994 and #16 in 1995, 2002, 2008, 2011 and 2012.

Porsche Macan Europe October 2014. Picture courtesy of autobild.deThe Porsche Macan is now Porsche’s European best-seller year-to-date.

3. Porsche Macan is still the brand’s best-seller

The Porsche Macan has now enjoyed 7 full months of European sales, so the honeymoon period is coming to an end. And far from decelerating, the Macan lodges its 2nd highest volume in October at 1,836 sales, ranking #135. This means it is still the brand’s best-seller on the continent ahead of the Cayenne at #156 with 1,339 units (-13%), the 911 at #172 and 996 sales (-5%), the Panamera at #210 and 448 deliveries (-33%) and the Boxster at #216 and 400 sales (+8%). Year-to-date, even though it was not selling for 3 of the 10 months of 2014 so far, the Macan passes the 911 to now also lead all Porsche nameplates at #157 with 12,070 units vs. #161 and 11,298 for the 911. This is an earth-shattering change for Porsche which sees its sales go up 37% YOY in October and 20% YTD solely on the back of the Macan.

Citroen C4 Cactus Europe October 2014. Picture courtesy of largus.frThe Citroen C4 Cactus outsells the C4 Europe-wide for the 2nd month running.

Finally a quick review of how the latest newcomers/relaunches in the European ranking are faring this month. The Peugeot 108 is stable at #63 with 5,896 units, the Citroen C4 Cactus is up 22 spots on September to break into the European Top 70 for the first time at #69 and 5,520 sales, outselling its stablemate the C4 for the 2nd month running, the BMW X5 is up 214% YOY to #111, the Nissan X-Trail up 414% to #116, the Nissan Pulsar up 15 spots to #140, the Jeep Renegade up 78 to #153 and the Lexus NX up 61 to #159.

Previous October post: Europe October 2014: VW Polo up 28%, Peugeot 308 just off Top 10

Previous month: Europe September 2014: Now with Top 340 models and All-brands

One year ago: Europe October 2013: Discover the Top 333 best-selling models!

Full October 2014 Top 345 models and Top 54 brands Ranking Tables below.

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Categories: Europe