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New Caledonia (France) March 2014: 4 pick-up trucks in Top 5

Isuzu D-Max New Caledonia March 2014. Picture courtesy of largus.frIsuzu D-Max

* See the Top 30 models and Top 32 brands by clicking on the title! Thanks Stéphane *

* See the overall France March 2014 update here *

Finally! The New Caledonian new car market is in positive in March, something that had not happened in at least one year, at +1.5% to 904 registration which brings the 1st Quarter total to 2,524 units, down 3% on 2013. Ford remains the most popular carmaker with 12.9% of the market this month, but Dacia is catching up: up 2 spots on February to 2nd place with a superb 10.6% share, earning it a 2nd spot year-to-date as well (8.1%). Nissan (9.1%) follows, ahead of Hyundai (8%) and Toyota (7.7%). French manufacturers are surprisingly weak: Peugeot is 6th (6.1%), Renault 7th (5.8%) and Citroen 8th (5%). Notice also Great Wall back up to #14 with 2% share: whereas Chinese manufacturers have not tried their luck yet in Metropolitan France, they have been present in New Caledonia for some years already.

Dacia Sandero New Caledonia March 2014Dacia Sandero. Dacia holds 10.6% of the New Caledonian market this month.

This month New Caledonia confirms it is a market of pick-up trucks: there are no less than 4 of them in the Top 5! The Ford Ranger dominates as usual with 8.3% share, the Toyota Hilux ranks third at 5.4%, the Nissan Navara 4th at 4.4% and the Isuzu D-Max 5th at 4%. The Dacia Duster is the only ‘non-pick-up’ to manage to find its way into the Top 5 at an excellent 2nd place with 6.9% share. In fact, Dacia has the two best-selling passenger cars this month with the Sandero up 10 spots on January to #6 at 3.1%. Notice also the Hyundai i20 up to #13, the Nissan X-Trail up to #20, Peugeot 301 up to #24, Citroen C-Elysée at #27, Great Wall Wingle at #28, Renault Captur #29, Great Wall Voleex C20R at #31 and the Peugeot 2008 at #33.

Overall France post: France  March 2014: Renault Captur and Peugeot 2008 both in Top 4 for first time

Previous month: New Caledonia (France) February 2014: Dacia Duster up to #2

One year ago: New Caledonia (France) March 2013: Toyota Hilux leads

Full March 2014 Top 30 models and Top 32 brands Ranking Tables below.

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