Home > Japan > Japan Imports Q3 2012: VW Golf leads, BMW 3 Series in Top 5

Japan Imports Q3 2012: VW Golf leads, BMW 3 Series in Top 5

BMW 3 Series

* See the Top 20 best-selling models by clicking on the title! *

Imports sales in Japan are published every Quarter by a separate organisation, the Japan Automobile Importers Association. 26,510 new imported passenger cars were sold in September, up 2% year-on-year and bringing the year-to-date total to 177,221 units, up a very healthy 19% on 2011. As it has been the case for the last 10 years, the VW Golf is the best-selling import in Japan over Q3 2012 with 5,657 sales, albeit down 9% year-on-year. At 18,669 units over 9 months, the Golf is also down 9% on 2011 and out of the overall Top 30 but still way ahead in the imported ranking. The Mini stays at a brilliant 2nd place at 3,882 units (-4%) and ranks #3 year-to-date.


Excellent score of the Toyota Town/Lite Ace (produced overseas and reimported into Japan), up from #6 in Q2 to #3 with 3,608 sales, ahead of the Mercedes C-Class up 8% year-on-year to 3,557 units and #4. Thanks to the new generation of the model, the BMW 3 Series is back within the Top 5 for the first time in nearly 2 years (since Q4 2010) with 3,091 sales, up a massive 30% year-on-year. The VW Polo is down 36% to #6, while the BMW 1 Series is up 224% to #7 and the Mercedes B-Class up 143% to #8.

VW Sharan

Other great performers over the period include the Audi A1 up 15% on Q3 2011 to #13 at 1,358 units, the VW new Beetle at #14 with 1,320 sales, the Volvo V50 up 47% to #17 at 1,229 units and the VW Sharan at #20 with 901 sales, up 27% year-on-year.

Previous post: Japan Imports June 2012: BMW 1 Series and VW Beetle shine

Previous year: Japan Imports Full Year 2011: VW Golf #1, now in overall Top 30!

Full Q3 2012 Top 20 Ranking Table below.

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Categories: Japan
  1. February 24th, 2014 at 20:30 | #1

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  2. Pete M
    October 10th, 2012 at 07:57 | #2

    Surprised just how few german cars get sold in japan considering the size of the market…whereas in germany they buy far more japanese cars. And it can’t be said japanese make better cars than germany either…

  3. October 9th, 2012 at 06:58 | #3

    …but in August you published numbers of imported cars in Japan with the Fiat 500 and Alfa Giulietta on top!!!!!!!!!! Now this????????

  4. Pepi
    October 9th, 2012 at 01:19 | #4

    I thought Alfa Romeo Giulietta would be in top20

  5. matgasnier
    October 8th, 2012 at 19:51 | #5

    Hi Jean,
    No, not since Q1 2011 and the Peugeot 207.
    However this could change soon as the Peugeot 208 has just been launched in Japan.

  6. Jean
    October 8th, 2012 at 09:28 | #6

    No Peugeot ?

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